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Economics

Marketing & Sales & Trade

Cover of Volume: JEEMS Journal of East European Management Studies Volume 25 (2020), Issue 1
Journal Issues
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JEEMS Journal of East European Management Studies

Volume 25 (2020), Issue 1
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2020
Journal:
JEEMS Journal of East European Management Studies
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Cover of Volume: mrev management revue Volume 31 (2020), Issue 1
Journal Issues
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mrev management revue

Volume 31 (2020), Issue 1
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2020
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mrev management revue
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Cover of book: Gesundheitskommunikation und Digitalisierung
Edited Book
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Gesundheitskommunikation und Digitalisierung

Zwischen Lifestyle, Prävention und Krankheitsversorgung
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2020
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Cover of Volume: SMR - Journal of Service Management Research Volume 4 (2020), Issue 2-3
Journal Issues
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SMR - Journal of Service Management Research

Volume 4 (2020), Issue 2-3
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2020
Journal:
SMR - Journal of Service Management Research
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Cover of Volume: SMR - Journal of Service Management Research Volume 3 (2019), Issue 2
Journal Issues
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SMR - Journal of Service Management Research

Volume 3 (2019), Issue 2
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2019
Journal:
SMR - Journal of Service Management Research
Authors:
Cover of Volume: SMR - Journal of Service Management Research Volume 3 (2019), Issue 4
Journal Issues
Partial access

SMR - Journal of Service Management Research

Volume 3 (2019), Issue 4
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2019
Journal:
SMR - Journal of Service Management Research
Authors:
Cover of Volume: SMR - Journal of Service Management Research Volume 3 (2019), Issue 3
Journal Issues
Partial access

SMR - Journal of Service Management Research

Volume 3 (2019), Issue 3
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2019
Journal:
SMR - Journal of Service Management Research
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Cover of book: Toolbox für den B2B-Vertrieb
Edited Book
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Toolbox für den B2B-Vertrieb

Ein systematischer Werkzeugkasten für Ihren Kundenerfolg
Schäffer-Poeschel, Stuttgart 2019
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Cover of book: Die Kommunikationsstrategie entwickeln
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Die Kommunikationsstrategie entwickeln

111 Tools ready-to-use
Schäffer-Poeschel, Stuttgart 2019
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Cover of book: Kauf-Instinkt
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Kauf-Instinkt

Mit einem einfachen Modell des Konsumverhaltens zu zielsicheren Marketingstrategien
Schäffer-Poeschel, Stuttgart 2019
Authors:
Cover of Volume: MedienWirtschaft Volume 16 (2019), Issue 4
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MedienWirtschaft

Volume 16 (2019), Issue 4
New Business Verlag, Hamburg 2019
Journal:
MedienWirtschaft
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Cover of book: Konsumentenverhalten
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Konsumentenverhalten

Vahlen, München 2019
Authors:
Cover of book: Toolbox Marketing
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Toolbox Marketing

Praxiserprobte Werkzeuge für die gelungene Marketingarbeit
Schäffer-Poeschel, Stuttgart 2019
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Cover of book: Werbe- und Konsumentenpsychologie
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Werbe- und Konsumentenpsychologie

Eine Einführung
Schäffer-Poeschel, Stuttgart 2019
Authors:
Cover of Volume: MedienWirtschaft Volume 16 (2019), Issue 1
Journal Issues
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MedienWirtschaft

Volume 16 (2019), Issue 1
New Business Verlag, Hamburg 2019
Journal:
MedienWirtschaft
Authors:
Cover of book: Marketing-Konzeption
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Marketing-Konzeption

Grundlagen des ziel-strategischen und operativen Marketing-Managements
Vahlen, München 2019
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Cover of book: Web oder stirb!
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Web oder stirb!

Erfolgreiche Unternehmenskommunikation in Zeiten des digitalen Wandels
Haufe Lexware, Freiburg 2019
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Cover of Volume: MedienWirtschaft Volume 16 (2019), Issue 3
Journal Issues
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MedienWirtschaft

Volume 16 (2019), Issue 3
New Business Verlag, Hamburg 2019
Journal:
MedienWirtschaft
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Cover of book: Kompetenzentwicklung im Vertrieb
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Kompetenzentwicklung im Vertrieb

Effizientere Verkaufstrainings konzipieren, umsetzen und evaluieren
Schäffer-Poeschel, Stuttgart 2019
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Cover of Volume: Marketing ZFP Volume 41 (2019), Issue 3
Journal Issues
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Marketing ZFP

Volume 41 (2019), Issue 3
Vahlen, München 2019
Journal:
Marketing ZFP
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Cover of Volume: Marketing ZFP Volume 41 (2019), Issue 2
Journal Issues
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Marketing ZFP

Volume 41 (2019), Issue 2
Vahlen, München 2019
Journal:
Marketing ZFP
Authors:
Cover of book: Handelsmanagement
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Handelsmanagement

Offline-, Online- und Omnichannel-Handel
Vahlen, München 2019
Authors:
Cover of book: Top Seller
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Top Seller

Was Spitzenverkäufer von der Hirnforschung lernen können
Haufe Lexware, Freiburg 2019
Authors:
Cover of Volume: MedienWirtschaft Volume 16 (2019), Issue 2
Journal Issues
Partial access

MedienWirtschaft

Volume 16 (2019), Issue 2
New Business Verlag, Hamburg 2019
Journal:
MedienWirtschaft
Authors:

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