Kultivierungsforschung
- Autor:innen:
- Reihe:
- Konzepte. Ansätze der Medien- und Kommunikationswissenschaft, Band 21
- Verlag:
- 2019
Zusammenfassung
Do pictures on television affect our perception of reality? Cultivation research has been dealing with this question since the 1970s. Through a systematic comparison of heavy and light television viewers, cultivation researchers explore how television shapes long-term perceptions of social reality. Formulated by George Gerbner, the approach is one of the most cited and most discussed in communication science. This book provides insights into the development of cultivation research from Gerbner’s sociological considerations to the efforts to clarify the cultivation effect from a cognitive and psychological perspective. The methodological approaches are discussed critically. Given the growing diversity of television services and the increasing use of catch-up television, the book also shows the conceptual challenges facing cultivation research.
Schlagworte
Publikation durchsuchen
Bibliographische Angaben
- Copyrightjahr
- 2019
- ISBN-Print
- 978-3-8487-4839-6
- ISBN-Online
- 978-3-8452-9057-7
- Verlag
- Nomos, Baden-Baden
- Reihe
- Konzepte. Ansätze der Medien- und Kommunikationswissenschaft
- Band
- 21
- Sprache
- Deutsch
- Seiten
- 112
- Produkttyp
- Lehrbuch
Inhaltsverzeichnis
- Titelei/Inhaltsverzeichnis Kein Zugriff Seiten 1 - 10
- Der Kern der Kultivierungshypothese Kein Zugriff
- Das Cultural Indicators-Projekt Kein Zugriff
- Kritik und Weiterentwicklung Kein Zugriff
- Erste Annahmen zu psychologischen Prozessen Kein Zugriff
- Weiterentwicklung der psychologischen Perspektive Kein Zugriff
- Institutional Process Analysis Kein Zugriff
- Message System Analysis Kein Zugriff
- Cultivation Analysis Kein Zugriff
- Implikationen des Erhebungsmodus Kein Zugriff
- Experimentelle Ansätze Kein Zugriff
- Längsschnittliche Ansätze Kein Zugriff
- Genrespezifische Kultivierung Kein Zugriff
- Kultivierung von (Wert- und) Moralvorstellungen Kein Zugriff
- Kultivierung von Geschlechtsrollen Kein Zugriff
- Kultivierung von politischen Einstellungen Kein Zugriff
- Eigenschaften des Rezipienten Kein Zugriff
- Eigenschaften der Fernsehbotschaft Kein Zugriff
- 3 Interaktion zwischen Fernsehbotschaft und Rezipient Kein Zugriff
- Streamingplattformen als neue Produzenten Kein Zugriff
- 2 Perspektiven der zukünftigen Kultivierungsforschung Kein Zugriff
- Uses and Gratifications Kein Zugriff
- Agenda-Setting Kein Zugriff
- Third-Person-Effekte Kein Zugriff
- Fallbeispieleffekte Kein Zugriff
- Theory of planned behavior Kein Zugriff
- „Top Ten“ der Forschungsliteratur Kein Zugriff Seiten 93 - 95
- Literaturverzeichnis Kein Zugriff Seiten 96 - 110
- Bisher in der Reihe erschienene Bände Kein Zugriff Seiten 111 - 112
Literaturverzeichnis (184 Einträge)
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