Cover des Buchs: Die kognitive Legitimität aus Kundensicht im Kontext neuer Unternehmen
, um zu prüfen, ob Sie einen Vollzugriff auf diese Publikation haben.
Monographie Kein Zugriff

Die kognitive Legitimität aus Kundensicht im Kontext neuer Unternehmen

Autor:innen:
Verlag:
 2021

Zusammenfassung

Die kognitive Legitimität aus Kundensicht ist ein fundamentaler Faktor für das Überleben neuer Unternehmen. Die auf Basis einer umfangreichen Literaturanalyse vorgenommene konsistente Konzeptualisierung sowie die Bestimmung der einheitlichen dimensionalen Struktur bildet die Grundlage für die Entwicklung einer dreidimensionalen Skala zur Messung der kognitiven Legitimität aus Kundensicht im Kontext neuer Unternehmen. Diese reliable und valide Skala wird im Rahmen von zehn Studien entwickelt und adressiert das Interesse eines potenziellen Kunden, Wissen über ein Produkt und ein Unternehmen aufzubauen, seine Einschätzung über das zukünftige Bestehen des Produktes und des Unternehmens sowie seine Wahrnehmung der Kompetenz des Managements.

Schlagworte

Publikation durchsuchen

Bibliographische Angaben

Copyrightjahr
2021
ISBN-Print
978-3-98542-012-4
ISBN-Online
978-3-95710-299-7
Verlag
Hampp, Baden-Baden
Sprache
Deutsch
Seiten
230
Produkttyp
Monographie

Inhaltsverzeichnis

KapitelSeiten
  1. Titelei/Inhaltsverzeichnis Kein Zugriff 1 - 28
    1. 1.1 Thema und Relevanz der Arbeit Kein Zugriff
    2. 1.2 Ziele der Arbeit und Forschungsfragen Kein Zugriff
    3. 1.3 Aufbau der Arbeit Kein Zugriff
      1. 2.1.1 Neue Unternehmen – Definition Kein Zugriff
      2. 2.1.2 Empirische Relevanz neuer Unternehmen Kein Zugriff
      1. 2.2.1 Theoretischer Hintergrund – Legitimacy Theory Kein Zugriff
      2. 2.2.2 Kognitive Legitimität – Definition und Konzept Kein Zugriff
        1. 2.2.3.1 Erste Dimension – Interesse, Wissen aufzubauen Kein Zugriff
        2. 2.2.3.2 Zweite Dimension – Zukünftiges Bestehen Kein Zugriff
        3. 2.2.3.3 Dritte Dimension – Wahrgenommene Managementkompetenz Kein Zugriff
        1. 2.2.4.1 Kundenakzeptanz Kein Zugriff
        2. 2.2.4.2 Kundenbasierte Reputation des Unternehmens Kein Zugriff
        3. 2.2.4.3 Kundenvertrauen Kein Zugriff
        4. 2.2.4.4 Customer-Commitment Kein Zugriff
      1. 2.3.1 Messung der kognitiven Legitimität aus Kundensicht Kein Zugriff
      2. 2.3.2 Einflussfaktoren der kognitiven Legitimität aus Kundensicht Kein Zugriff
      3. 2.3.3 Auswirkungen der kognitiven Legitimität aus Kundensicht Kein Zugriff
        1. 3.1.1.1 Das Label eines gewonnenen Awards Kein Zugriff
        2. 3.1.1.2 Das Label ‚designed by our users‘ Kein Zugriff
      2. 3.1.2 Positive Weiterempfehlung als Moderator Kein Zugriff
      3. 3.1.3 Produktkategorie-Involvement als Moderator Kein Zugriff
      1. 3.2.1 Kaufabsicht Kein Zugriff
      2. 3.2.2 Kundenzufriedenheit Kein Zugriff
        1. 3.3.1.1 Erklärungsansatz Consumer-Inference-Literatur Kein Zugriff
        2. 3.3.1.2 Erklärungsansatz Signaling-Theorie Kein Zugriff
        3. 3.3.1.3 Zusammenfassung der Erkenntnisse Kein Zugriff
      2. 3.3.2 Einfluss durch den Moderator positive Weiterempfehlung Kein Zugriff
      3. 3.3.3 Einfluss durch den Moderator Produktkategorie-Involvement Kein Zugriff
    4. 3.4 Das theoretische Modell Kein Zugriff
    1. 4.1 Prozess der Skalenentwicklung für Konstrukte mit reflektiven Indikatoren – Studiendesign im Überblick Kein Zugriff
      1. 4.2.1 Studiendesign und Charakteristika des Samples – Studie 1 Kein Zugriff
      2. 4.2.2 Ergebnisse – Studie 1 Kein Zugriff
      1. 4.3.1 Studiendesign und Charakteristika des Samples – Studie 2 Kein Zugriff
      2. 4.3.2 Prüfung der Dimensionalität der Skala und Reduzierung der Items – Studie 2 Kein Zugriff
      3. 4.3.3 Ergebnisse – Studie 2a Kein Zugriff
      4. 4.3.4 Ergebnisse – Studie 2b Kein Zugriff
      1. 4.4.1 Studiendesign und Charakteristika des Samples – Studie 3 Kein Zugriff
      2. 4.4.2 Ergebnisse – Studie 3 Kein Zugriff
      1. 4.5.1 Studiendesign und Charakteristika des Samples – Studie 4 Kein Zugriff
      2. 4.5.2 Ergebnisse – Studie 4 Kein Zugriff
      1. 4.6.1 Studiendesign, Operationalisierung und Charakteristika des Samples – Studie 5 Kein Zugriff
      2. 4.6.2 Ergebnisse – Studie 5 Kein Zugriff
        1. 4.7.1.1 Studiendesign und Ablauf der Befragung – Studie 6 Kein Zugriff
        2. 4.7.1.2 Stichprobenzusammensetzung – Studie 6 Kein Zugriff
        3. 4.7.1.3 Operationalisierung der Konstrukte und Prüfung der Reliabilität der Konstrukte – Studie 6 Kein Zugriff
        4. 4.7.1.4 Prüfung der Voraussetzungen der Regressionsanalyse – Studie 6 Kein Zugriff
        5. 4.7.1.5 Ergebnisse – Studie 6 Kein Zugriff
        6. 4.7.2 Experimentelles Design zum Testen der Hypothesen 1, 2a, 2b, 3a, 3b, 4, 5a und 5b – Studie 7: Der Einsatz des Labels eines gewonnenen Awards in Verbindung mit dem Moderator Weiterempfehlung Kein Zugriff
        7. 4.7.2.1 Studiendesign und Ablauf der Befragung – Studie 7 Kein Zugriff
        8. 4.7.2.2 Stichprobenzusammensetzung – Studie 7 Kein Zugriff
        9. 4.7.2.3 Operationalisierung der Konstrukte und Prüfung der Reliabilität der Konstrukte – Studie 7 Kein Zugriff
        10. 4.7.2.4 Prüfung der Voraussetzungen der Regressionsanalyse – Studie 7 Kein Zugriff
        11. 4.7.2.5 Ergebnisse – Studie 7 Kein Zugriff
        1. 4.7.3.1 Studiendesign und Ablauf der Befragung – Studie 8 Kein Zugriff
        2. 4.7.3.2 Stichprobenzusammensetzung – Studie 8 Kein Zugriff
        3. 4.7.3.3 Operationalisierung der Konstrukte und Prüfung der Reliabilität der Konstrukte – Studie 8 Kein Zugriff
        4. 4.7.3.4 Prüfung der Voraussetzungen der Regressionsanalyse – Studie 8 Kein Zugriff
        5. 4.7.3.5 Ergebnisse – Studie 8 Kein Zugriff
        1. 4.7.4.1 Studiendesign und Ablauf der Befragung – Studie 9 Kein Zugriff
        2. 4.7.4.2 Stichprobenzusammensetzung – Studie 9 Kein Zugriff
        3. 4.7.4.3 Operationalisierung der Konstrukte und Prüfung der Reliabilität der Konstrukte – Studie 9 Kein Zugriff
        4. 4.7.4.4 Prüfung der Voraussetzungen der Regressionsanalyse – Studie 9 Kein Zugriff
        5. 4.7.4.5 Ergebnisse – Studie 9 Kein Zugriff
        1. 4.7.5.1 Studiendesign und Ablauf der Befragung – Studie 10 Kein Zugriff
        2. 4.7.5.2 Stichprobenzusammensetzung – Studie 10 Kein Zugriff
        3. 4.7.5.3 Operationalisierung der Konstrukte und Prüfung der Reliabilität der Konstrukte – Studie 10 Kein Zugriff
        4. 4.7.5.4 Prüfung der Voraussetzungen der Regressionsanalyse – Studie 10 Kein Zugriff
        5. 4.7.5.5 Ergebnisse – Studie 10 Kein Zugriff
    1. 5.1 Theoretische Implikationen Kein Zugriff
    2. 5.2 Managementimplikationen Kein Zugriff
    3. 5.3 Limitationen und weiterer Forschungsbedarf Kein Zugriff
  7. Literaturverzeichnis Kein Zugriff 207 - 222
    1. Anhang 1: Anzeigen Studie 6 und 7 Kein Zugriff
    2. Anhang 2: Anzeigen Studie 8 Kein Zugriff
    3. Anhang 3: Anzeigen Studie 9 Kein Zugriff
    4. Anhang 4: Anzeigen Studie 10 Kein Zugriff

Literaturverzeichnis (289)

  1. Ahmed, Z. U., Johnson, J. P., Yang, X., Fatt, C. K., Teng, H. S., & Boon, L. C. (2004). Does country of origin matter for low‐involvement products? International Marketing Review, 21(1), 102-120. Google Scholar öffnen
  2. Aiken, L. S., & West, S. G. (1991). Multiple regression: Testing and interpreting interactions. Newbury Park, London, New Delhi SAGE Publications. Google Scholar öffnen
  3. Albers, S., & Skiera, B. (1999). Regressionsanalyse. In A. Herrmann & C. Homburg (Eds.), Marktforschung. Grundlagen - Methoden - Anwendungen (S. 205-236). Google Scholar öffnen
  4. Aldrich, H. E., & Fiol, C. M. (1994). Fools rush in? The institutional context of industry creation. Academy of Management Review, 19(4), 645-670. Google Scholar öffnen
  5. Aldrich, H. E., & Martinez, M. A. (2007). Many are called, but few are chosen: An evolutionary perspective for the study of entrepreneurship. In Á. Cuervo, D. Ribeiro, & S. Roig (Eds.), Entrepreneurship (Vol. 1, S. 293-311). Berlin Heidelberg Springer. Google Scholar öffnen
  6. Almighty Boards. (2015). Almighty Boards Slackdeck - [Video file]. Link: https://www.youtube.com/watch?v=LY5jgzdcWJghttps://www.youtube.com/watch?v=LY5jgzdcWJg, Zugriff am 01.01.2017. Google Scholar öffnen
  7. Almobaireek, W. N., Alshumaimeri, A. A., & Manolova, T. S. (2016). Building entrepreneurial inter-firm networks in an emerging economy: the role of cognitive legitimacy. I⁠n⁠t⁠e⁠r⁠n⁠a⁠t⁠i⁠o⁠n⁠a⁠l Entrepreneurship and Management Journal, 12(1), 87-114. Google Scholar öffnen
  8. Anand, N., & Watson, M. R. (2004). Tournament rituals in the evolution of fields: The case of the Grammy Awards. Academy of Management journalJournal, 47(1), 59-80. Google Scholar öffnen
  9. Anderson, E. W. (1998). Customer satisfaction and word of mouth. Journal of service Service researchResearch, 1(1), 5-17. Google Scholar öffnen
  10. Aqueveque, C. (2015). The influence of experts' positive word-of-mouth on a wine's perceived quality and value: the moderator role of consumers' expertise. Journal of wine Wine researchResearch, 26(3), 181-191. Google Scholar öffnen
  11. Arbuckle, J. (2012). Ibm amos 21 user’s guide: 2012 Amos Development Corporation. Google Scholar öffnen
  12. Arndt, J. (1967). Word-of-mouth advertising and informal communication. In D. F. Cox (Ed.), Risk taking and information handling in consumer behavior (S. 188-239). Boston: Harvard University. Google Scholar öffnen
  13. Aronson, E., Ellsworth, P. C., Carlsmith, J. M., & Gonzales, M. H. (1990). Methods of research in social psychology (Vol. 2): McGraw-Hill New York. Google Scholar öffnen
  14. Ashforth, B. E., & Gibbs, B. W. (1990). The double-edge of organizational legitimation. O⁠r⁠g⁠a⁠n⁠i⁠z⁠a⁠t⁠i⁠o⁠n scienceScience, 1(2), 177-194. Google Scholar öffnen
  15. Atkinson, L., & Rosenthal, S. (2014). Signaling the green sell: The influence of eco-label source, argument specificity, and product involvement on consumer trust. Journal of A⁠d⁠v⁠e⁠r⁠t⁠i⁠s⁠i⁠n⁠g, 43(1), 33-45. Google Scholar öffnen
  16. Backhaus, K., Erichson, B., Plinke, W., & Weiber, R. (2016). Multivariate analysemethoden (Vol.⁠ ⁠14). Berlin Heidelberg: Springer Gabler. Google Scholar öffnen
  17. Bagozzi, R. P. (1980). Causal models in marketing. New York John Wiley & Sons Inc. Google Scholar öffnen
  18. Bagozzi, R. P., & Heatherton, T. F. (1994). A general approach to representing multifaceted personality constructs: Application to state self‐esteem. Structural Equation Modeling: A Multidisciplinary Journal, 1(1), 35-67. Google Scholar öffnen
  19. Bagozzi, R. P., & Phillips, L. W. (1982). Representing and testing organizational theories: A holistic construal. Administrative science Science quarterlyQuarterly, 27(3), 459-489. Google Scholar öffnen
  20. Bagozzi, R. P., & Yi, Y. (1988). On the evaluation of structural equation models. Journal of the academy Academy of marketing Marketing sScience, 16(1), 74-94. Google Scholar öffnen
  21. Baker, M. J., & Churchill jr., G. A. (1977). The impact of physically attractive models on advertising evaluations. Journal of Marketing researchResearch, 14(4), 538-555. Google Scholar öffnen
  22. Baker, T. L., Hunt, J. B., & Scribner, L. L. (2002). The Effect effect of Introducing introducing a New new Brand brand on Consumer consumer Perceptions perceptions of Current current Brand brand Similaritysimilarity: The Roles roles of Product product Knowledge knowledge and iInvolvement. Journal of Marketing Theory and Practice, 10(4), 45-57. Google Scholar öffnen
  23. Bamber, M., & McMeeking, K. (2016). An examination of international accounting standard-setting due process and the implications for legitimacy. The British Accounting Review, 48(1), 59-73. Google Scholar öffnen
  24. Barraket, J., Furneaux, C., Barth, S., & Mason, C. (2016). Understanding legitimacy formation in multi‐goal firms: An examination of business planning practices among social e⁠⁠n⁠⁠⁠t⁠e⁠r⁠p⁠r⁠i⁠s⁠e⁠s. Journal of Small Business Management, 54(1), 77-89. Google Scholar öffnen
  25. Barron, D. N. (1998). Pathways to legitimacy among consumer loan providers in New York city, 1914-1934. Organization Studies, 19(2), 207-233. Google Scholar öffnen
  26. Bauer, H. H., Neumann, M. M., & Huber, F. (2006). Die Wirkung der Preisoptik auf das Kaufverhalten. der markt, 45, 183-196. Google Scholar öffnen
  27. Beatty, S. E., & Talpade, S. (1994). Adolescent influence in family decision making: a r⁠e⁠p⁠l⁠i⁠c⁠a⁠t⁠i⁠o⁠n with extension. Journal of Consumer Research, 21(2), 332-341. Google Scholar öffnen
  28. Berger, J. (2014). Word of mouth and interpersonal communication: A review and directions for future research. Journal of consumer Consumer psychologyPsychology, 24(4), 586-607. Google Scholar öffnen
  29. Biggadike, E. R. (1979). Corporate diversification: Entry, strategy, and performance. Boston: D⁠i⁠v⁠⁠⁠i⁠s⁠i⁠o⁠n of Research, Graduate School of Business Adminstration, Harvard University. Google Scholar öffnen
  30. Bilkey, W. J., & Nes, E. (1982). Country-of-origin effects on product evaluations. Journal of international International business Business Sstudies, 13, 89-99. Google Scholar öffnen
  31. Bitektine, A. (2011). Toward a theory of social judgments of organizations: The case of l⁠e⁠g⁠i⁠t⁠i⁠m⁠a⁠c⁠y, reputation, and status. Academy of Management Review, 36(1), 151-179. Google Scholar öffnen
  32. Bollen, K. A. (1989). A new incremental fit index for general structural equation models. Sociological Methods & Research, 17(3), 303-316. Google Scholar öffnen
  33. Bone, P. F. (1995). Word-of-mouth effects on short-term and long-term product judgments. Journal of Business Research, 32(3), 213-223. Google Scholar öffnen
  34. Brakus, J. J., Schmitt, B. H., & Zarantonello, L. (2009). Brand experience: what is it? How is it measured? Does it affect loyalty? Journal of Marketing, 73(3), 52-68. Google Scholar öffnen
  35. Breusch, T. S., & Pagan, A. R. (1979). A simple test for heteroscedasticity and random c⁠o⁠e⁠f⁠f⁠i⁠c⁠i⁠e⁠n⁠t variation. Econometrica, 47(5), 1287-1294. Google Scholar öffnen
  36. Browne, K. A., & Cudeck, J. S. (1992). Alternative ways of assessing model fit. Sociological Methods & Research, 21(2), 230-258. Google Scholar öffnen
  37. Browne, M. W., & Mels, G. (1992). RAMONA user’s guide. Columbus: Ohio State University Press. Google Scholar öffnen
  38. Büschel, K. (2002). CE 0085 - Europäisches Prüfzeichen des DVGW. Fachjournal, 3, 128-129. Google Scholar öffnen
  39. Calder, B. J., Isaac, M. S., & Malthouse, E. C. (2016). How to capture consumer experiences: A context-specific approach to measuring engagement: Predicting consumer behavior across qualitatively different experiences. Journal of Advertising Research, 56(1), 39-52. Google Scholar öffnen
  40. Campbell, N., Sinclair, G., & Browne, S. (2019). Preparing for a world without markets: legitimising strategies of preppers. Journal of Marketing Management, 35(9-10), 798-817. Google Scholar öffnen
  41. Cattell, R. B. (1966). The scree test for the number of factors. Multivariate behavioral Behavioral researchResearch, 1(2), 245-276. Google Scholar öffnen
  42. Celsi, R. L., & Olson, J. C. (1988). The role of involvement in attention and comprehension processes. Journal of Consumer Research, 15(2), 210-224. Google Scholar öffnen
  43. Chang, T.-Z., & Wildt, A. R. (1994). Price, product information, and purchase intention: An empirical study. Journal of the academy Academy of marketing Marketing scienceScience, 22, 16-27. Google Scholar öffnen
  44. Cheema, A., & Kaikati, A. M. (2010). The effect of need for uniqueness on word of mouth. Journal of Marketing researchResearch, 47(3), 553-563. Google Scholar öffnen
  45. Choi, Y. R., & Shepherd, D. A. (2005). Stakeholder perceptions of age and other dimensions of newness. Journal of managementManagement, 31(4), 573-596. Google Scholar öffnen
  46. Churchill jr., G. A. (1979). A paradigm for developing better measures of marketing constructs. Journal of Marketing researchResearch, 16(1), 64-73. Google Scholar öffnen
  47. Cohen, J., Cohen, P., West, S. G., & Aiken, L. S. (2003). Applied multiple regression/ correlation analysis for the behavioral sciences (3 ed.). Mahwah, NJ: Lawrence Erlbaum Associates, Inc. Publishers. Google Scholar öffnen
  48. Connelly, B. L., Certo, S. T., Ireland, R. D., & Reutzel, C. R. (2011). Signaling theory: A review and assessment. Journal of managementManagement, 37(1), 39-67. Google Scholar öffnen
  49. Costello, A. B., & Osborne, J. (2005). Best practices in exploratory factor analysis: Four recommendations for getting the most from your analysis. Practical Aassessment, researchResearch, and evaluationEvaluation, 10 (7), 1-9. Google Scholar öffnen
  50. Coviello, N. E., & Joseph, R. M. (2012). Creating major innovations with customers: insights from small and young technology firms. Journal of Marketing, 76(6), 87-104. Google Scholar öffnen
  51. Cox, J., & Kaimann, D. (2015). How do reviews from professional critics interact with other signals of product quality? Evidence from the video game industry. Journal of Consumer Behaviour, 14, 366-377. Google Scholar öffnen
  52. Customized Drinks GmbH. (2020). Teilnahme (Vol. 2020). Link: https://www.braufaesschen.com/pages/uber-unshttps://www.braufaesschen.com/pages/uber-uns, Zugriff am 06.11.20. Google Scholar öffnen
  53. Dahl, D. W., Fuchs, C., & Schreier, M. (2015). Why and when consumers prefer products of user-driven firms: A social identification account. Management scienceScience, 61(8), 1978-1988. Google Scholar öffnen
  54. Darlington, R. B., & Hayes, A. F. (2016). Regression analysis and linear models: Concepts, a⁠⁠⁠p⁠⁠⁠p⁠⁠l⁠⁠i⁠⁠c⁠a⁠t⁠i⁠o⁠n⁠s, and implementation. New York, London The Guilford Press. Google Scholar öffnen
  55. Daugherty, T., & Hoffman, E. (2014). eWOM and the importance of capturing consumer attention within social media. Journal of Marketing Communications, 20(1-2), Google Scholar öffnen
  56. 82-102. Google Scholar öffnen
  57. Davidson, R., & MacKinnon, J. G. (1993). Estimation and inference in econometrics (1 ed.). Oxford: Oxford University Press Inc. Google Scholar öffnen
  58. Deeds, D. L., Mang, P. Y., & Frandsen, M. L. (2004). The influence of firms’ and industries’ legitimacy on the flow of capital into high-technology ventures. Strategic Organization, 2(1), 9-34. Google Scholar öffnen
  59. Delacroix, J., Swaminathan, A., & Solt, M. E. (1989). Density dependence versus population dynamics: An ecological study of failings in the California wine industry. American sociological S⁠o⁠c⁠i⁠o⁠l⁠o̶⁠g⁠i⁠c⁠a⁠l reviewReview, 54(2), 245-262. Google Scholar öffnen
  60. Dellarocas, C. (2003). The digitization of word of mouth: Promise and challenges of online feedback mechanisms. Management scienceScience, 49(10), 1407-1424. Google Scholar öffnen
  61. Delmar, F., & Shane, S. (2004). Legitimating first: Organizing activities and the survival of new ventures. Journal of Business Venturing, 19(3), 385-410. Google Scholar öffnen
  62. Deutscher Gründerpreis. (2015). Customized drinks [Video file]. Link https://www.deutscher-gruenderpreis.de/video/132313622https://www.deutscher-gruenderpreis.de/video/132313622/, Zugriff am 01.04.2016. Google Scholar öffnen
  63. Deutscher Gründerpreis. (2020). Teilnahme. Link: https://www.deutscher-gruenderpreis.de/teilnahmehttps://www.deutscher-gruenderpreis.de/teilnahme/, Zugriff am 04.11.20. Google Scholar öffnen
  64. DeVellis, R. F. (2016). Scale development: Theory and applications (4 ed.). Los Angeles: Sage publications. Google Scholar öffnen
  65. Diamantopoulos, A., Sarstedt, M., Fuchs, C., Wilczynski, P., & Kaiser, S. (2012). Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective. Journal of the academy Academy of marketing Marketing Sscience, 40, 434-449. Google Scholar öffnen
  66. DiMaggio, P. J., & Powell, W. W. (1991). Introduction. In W. W. Powell & P. J. DiMaggio (Eds.), The new institutionalism in organizational analysis (S. 1-40). Chicago: University of Chicago press. Google Scholar öffnen
  67. Dodds, W. B., Monroe, K. B., & Grewal, D. (1991). Effects of price, brand, and store i⁠n⁠f⁠o⁠r⁠m⁠a⁠t⁠i⁠o⁠n on buyers’ product evaluations. Journal of Marketing r Research, 28(3), 307-319. Google Scholar öffnen
  68. Dowling, J., & Pfeffer, J. (1975). Organizational legitimacy: Social values and organizational behavior. Pacific sociological Sociological reviewReview, 18(1), 122-136. Google Scholar öffnen
  69. Dutton, J. E., Dukerich, J. M., & Harquail, C. V. (1994). Organizational images and member identification. Administrative science Science quarterlyQuarterly, 39(2), 239-263. Google Scholar öffnen
  70. Dziuban, C. D., & Shirkey, E. C. (1974). When is a correlation matrix appropriate for factor analysis? Some decision rules. Psychological bulletinBulletin, 81(6), 358. Google Scholar öffnen
  71. Eggert, A., Helm, S., & Garnefeld, I. (2007). Kundenbindung durch Weiterempfehlung? marketing ZfP, 29(4/2007), 233-246. Google Scholar öffnen
  72. Eisinga, R., Te Grotenhuis, M., & Pelzer, B. (2013). The reliability of a two-item scale: Pearson, Cronbach, or Spearman-Brown? International journal Journal of public Public healthHealth, 58, 637-642. Google Scholar öffnen
  73. Ellis, J. L. (2013). A standard for test reliability in group research. Behavior rResearch methodsMethods, 45, 16-24. Google Scholar öffnen
  74. Espejel, J., Fandos, C., & Flavián, C. (2009). The influence of consumer involvement on quality signals perception: An empirical investigation in the food sector. British fFood journalJournal, 111(11), 1212-1236. Google Scholar öffnen
  75. Eurostat. (2019). Unternehmensdemographie nach Größenklasse (ab 2004, NACE Rev. 2). Link: https://ec.europa.eu/eurostat/web/structural-business-statistics/entrepreneurship/business-demographyhttps://ec.europa.eu/eurostat/web/structural-business-statistics/entrepreneurship/business-demography, Zugriff am 04.07.2019. Google Scholar öffnen
  76. Fabrigar, L. R., Wegener, D. T., MacCallum, R. C., & Strahan, E. J. (1999). Evaluating the use of exploratory factor analysis in psychological research. Psychological methodsMethods, 4(3), 272-299. Google Scholar öffnen
  77. Farrar, D. E., & Glauber, R. R. (1967). Multicollinearity in regression analysis: the problem revisited. The Review of Economic and Statistics, 49(1), 92-107. Google Scholar öffnen
  78. Feldman, D. C. (1981). The multiple socialization of organization members. Academy of M⁠a⁠n⁠a⁠g⁠e⁠m⁠e⁠n⁠t Review, 6(2), 309-318. Google Scholar öffnen
  79. Fey, W. F. (1955). Acceptance by others and its relation to acceptance of self and others: a revaluation. The Journal of Abnormal and Social Psychology, 50(2), 274-276. Google Scholar öffnen
  80. Fischer, E., & Reuber, A. R. (2014). Online entrepreneurial communication: Mitigating u⁠n⁠c⁠e⁠r⁠t⁠a⁠i⁠n⁠t⁠y and increasing differentiation via Twitter. Journal of Business Venturing, 29(4), 565-583. Google Scholar öffnen
  81. Fischer, E., & Reuber, R. (2007). The good, the bad, and the unfamiliar: The challenges of reputation formation facing new firms. Entrepreneurship Ttheory and Practice, 31(1), 53-75. Google Scholar öffnen
  82. Fisher, G., Stevenson, R., Neubert, E., Burnell, D., & Kuratko, D. F. (2020). Entrepreneurial hustle: Navigating u⁠n⁠c⁠e⁠r⁠t⁠a⁠i⁠n⁠t⁠y and enrolling venture stakeholders through urgent and unorthodox action. Journal of Management Studies, 57(5), 1002-1036. Google Scholar öffnen
  83. Flixbus. (2020). Über FlixMobility (Vol. 2020). Link: https://www.flixbus.de/unternehmen/ueber-flixbushttps://www.flixbus.de/unternehmen/ueber-flixbus, Zugriff am 06.11.20. Google Scholar öffnen
  84. Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable variables and measurement error: Algebra and statistics. Journal of Marketing Rresearch, 18(3), 382-388. Google Scholar öffnen
  85. Fotopoulos, C., & Krystallis, A. (2003). Quality labels as a marketing advantage. European Journal of Marketing, 37(10), 1350-1374. Google Scholar öffnen
  86. Fuchs, C., Prandelli, E., Schreier, M., & Dahl, D. W. (2013). All that is users might not be gold: How labeling products as user designed backfires in the context of luxury fashion brands. Journal of Marketing, 77(5), 75-91. Google Scholar öffnen
  87. Gambetta, D. (1988). Can we trust? In D. Gambetta (Ed.), Trust: Making and breaking cooperative relations (S. 213-238). New York: Blackwell. Google Scholar öffnen
  88. Garaus, M., & Wagner, U. (2016). Retail shopper confusion: Conceptualization, scale d⁠e⁠v⁠e⁠l⁠o⁠p⁠m⁠e⁠n⁠t, and consequences. Journal of Business Research, 69(9), 3459-3467. Google Scholar öffnen
  89. Garbarino, E., & Johnson, M. S. (1999). The different roles of satisfaction, trust, and c⁠o⁠m⁠m⁠i⁠t⁠m⁠e⁠n⁠t in customer relationships. the Journal of Marketing, 63, 70-87. Google Scholar öffnen
  90. Gartner, W., & Low, L. (1990). Trust as an organizing trope. Paper presented at the annual meeting of the Academy of Management, San Francisco. Google Scholar öffnen
  91. Garud, R., Schildt, H. A., & Lant, T. K. (2014). Entrepreneurial storytelling, future e⁠x⁠p⁠e⁠c⁠t⁠a⁠t⁠i⁠o⁠n⁠s, and the paradox of legitimacy. Organization scienceScience, 25(5), Google Scholar öffnen
  92. 1479-1492. Google Scholar öffnen
  93. Gemser, G., Leenders, M. A., & Wijnberg, N. M. (2008). Why some awards are more effective signals of quality than others: A study of movie awards. Journal of Management, 34(1), 25-54. Google Scholar öffnen
  94. Gerbing, D. W., & Anderson, J. C. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing researchResearch, 25(2), 186-192. Google Scholar öffnen
  95. German Startup Award. (2020). Nominierung (Vol. 2020). Link: https://germanstartupawards.de/nominierunghttps://germanstartupawards.de/nominierung/, Zugriff am 04.11.20. Google Scholar öffnen
  96. Gescheitert.de. (2020). Startups die 2019 gescheitert sind (Vol. 2020). Link, https://www.gescheitert.dehttps://www.gescheitert.de/, Zugriff am 06.11.20. Google Scholar öffnen
  97. Gierl, H. (2004). Die Aufschrift „neu “ als Qualitätssignal. der markt, 43(2), 74-81. Google Scholar öffnen
  98. Gierl, H., & Koncz, J. (2007). Unternehmenswachstum und Internationalität als Q⁠u⁠a⁠l⁠i⁠t⁠ä⁠t⁠s⁠s⁠i⁠g⁠n⁠a⁠l⁠e. Zeitschrift für Planung & Unternehmenssteuerung, 17, 389-409. Google Scholar öffnen
  99. Gierl, H., & Stich, A. (1999). Sicherheitswert und Vorhersagewert von Qualitätssignalen. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung, 51(1), 5-32. Google Scholar öffnen
  100. Gierl, H., & Winkler, S. (2000). Neue Gütezeichen als Qualitätssignale. marketing ZfP, 22(3), 197-207. Google Scholar öffnen
  101. Giese, J. L., & Cote, J. A. (2000). Defining consumer satisfaction. Academy of marketing Marketing science Science reviewReview, 1(1), 1-22. Google Scholar öffnen
  102. Gigerenzer, G., & Gaissmaier, W. (2011). Heuristic decision making. Annual review Review of psychologyP⁠⁠s⁠⁠⁠y⁠⁠⁠c⁠⁠h⁠o⁠l⁠o⁠g⁠y, 62, 451-482. Google Scholar öffnen
  103. Godes, D., & Mayzlin, D. (2009). Firm-created word-of-mouth communication: Evidence from a field test. Marketing scienceScience, 28(4), 721-739. Google Scholar öffnen
  104. Goldsmith, R. E., & Emmert, J. (1991). Measuring product category involvement: A multitrait-multimethod study. Journal of Business Research, 23(4), 363-371. Google Scholar öffnen
  105. Gotlieb, J. B., Grewal, D., & Brown, S. W. (1994). Consumer satisfaction and perceived quality: complementary or divergent constructs? Journal of applied Applied psychologyPsychology, 79(6), 875-885. Google Scholar öffnen
  106. Gujarati, D. N., & Porter, D. C. (2009). Basic econometrics Econometrics (Vol. 5). Irwine, Boston: M⁠c⁠G⁠r⁠a⁠w⁠-⁠H⁠i⁠l⁠l . Google Scholar öffnen
  107. Haase, K. (2016). Berliner Start-up Buah GmbH gewinnt Hauptpreis des ersten FedEx Wettbewerbs für KMUs in Deutschland. Link: https://newsroom.fedex.com/newsroom/berliner-start-buah-gmbh-gewinnt-hauptpreis-des-ersten-fedex-wettbewerbs-fur-kmus-deutschlandhttps://newsroom.fedex.com/newsroom/berliner-start-buah-gmbh-gewinnt-hauptpreis-des-ersten-fedex-wettbewerbs-fur-kmus-deutschland/, Zugriff am 04.11.20. Google Scholar öffnen
  108. Häder, M. (2015). Empirische Sozialforschung (Vol. 3). Wiesbaden: Springer. Google Scholar öffnen
  109. Haenraets, U., Ingwald, J., & Haselhoff, V. (2012). Gütezeichen und ihre Wirkungsbeziehungen – ein Literaturüberblick. der markt, 51(4), 147-163. Google Scholar öffnen
  110. Hair, J. F., Black, W. C., Babin, B. J., & Anderson, R. E. (2014). Multivariate data analysis (Vol. 7): Pearson Education Limited, Edingburgh Gate, Harlow. Google Scholar öffnen
  111. Hannan, M. T., & Freeman, J. (1984). Structural inertia and organizational change. American sociological Sociological reviewReview, 49(2), 149-164. Google Scholar öffnen
  112. Hannan, M. T., & Freeman, J. (1986). Where do organizational forms come from? Sociological forumForum, 1, 50-72. Google Scholar öffnen
  113. Hannan, M. T., & Freeman, J. (1989). Organizational ecologyEcology. Cambridge, London: Harvard university press. Google Scholar öffnen
  114. Hansen, U., & Kull, S. (1994). Öko-label als umweltbezogenes Informationsinstrument: B⁠e⁠g⁠r⁠ü⁠n⁠d⁠u⁠n⁠g⁠s⁠z⁠u⁠s⁠a⁠m⁠m⁠e⁠n⁠h⁠ä⁠n⁠g⁠e und Interessen. Marketing: ZFP – Journal of Research and Management, 16(4), 265-274. Google Scholar öffnen
  115. Harzinger. (2018). Journal Quality List (Vol. 2018). Link: https://harzing.com/resources/journal-quality-listhttps://harzing.com/resources/journal-quality-list, Zugriff am 01.08.2018. Google Scholar öffnen
  116. Hayes, A. F. (2018). Introduction to mediation, moderation, and conditional process analysis: A regression-based approach (Vol. 2). New York: Guilford publications. Google Scholar öffnen
  117. Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the academy Academy of marketing Marketing scienceScience, 43, 115-135. Google Scholar öffnen
  118. Herr, P. M., Kardes, F. R., & Kim, J. (1991). Effects of word-of-mouth and product-attribute information on persuasion: An accessibility-diagnosticity perspective. Journal of Consumer Research, 17(4), 454-462. Google Scholar öffnen
  119. Hinkin, T. R. (1995). A review of scale development practices in the study of organizations. Journal of managementManagement, 21(5), 967-988. Google Scholar öffnen
  120. Hinkin, T. R., & Tracey, J. B. (1999). An analysis of variance approach to content validation. Organizational Research Methods, 2(2), 175-186. Google Scholar öffnen
  121. Homburg, C., & Baumgartner, H. (1995). Beurteilung von Kausalmodellen. Bestandsaufnahme und Anwendungsempfehlungen. marketing ZfP, 17(3), 162-176. Google Scholar öffnen
  122. Homburg, C., Hahn, A., Bornemann, T., & Sandner, P. (2014). The role of chief marketing officers for venture capital funding: Endowing new ventures with marketing legitimacy. Journal of Marketing researchResearch, 51(5), 625-644. Google Scholar öffnen
  123. Homburg, C., Klarmann, M., & Pflesser, C. (2008). Konfirmatorische Faktorenanalyse. In A. Herrmann, C. Homburg, & M. Klarmann (Eds.), Handbuch Marktforschung (Vol. 3, S. 272-303). Wiesbaden: Gabler. Google Scholar öffnen
  124. Homburg, C., Schwemmle, M., & Kuehnl, C. (2015). New product design: Concept, m⁠e⁠a⁠s⁠u⁠r⁠e⁠m⁠e⁠n⁠t, and consequences. Journal of Marketing, 79(3), 41-56. Google Scholar öffnen
  125. Howard, J. A. (1994). Buyer behavior in marketing strategy (Vol. 2). Engelwood Cliffs, New Jersey: Prentice Hall. Google Scholar öffnen
  126. Howard, J. A., & Sheth, J. N. (1969). The Theory of Buyer Behavior. New York: John Wiley and Sons. Google Scholar öffnen
  127. Huber, J., & McCann, J. (1982). The impact of inferential beliefs on product evaluations. Journal of Marketing rResearch, 19(3), 324-333. Google Scholar öffnen
  128. Huete-Alcocer, N. (2017). A literature review of word of mouth and electronic word of mouth: Implications for consumer behavior. Frontiers in psychologyPsychology, 8: Artikel 1256. Google Scholar öffnen
  129. Humphreys, A., & Latour, K. A. (2013). Framing the Game: Assessing the Impact of Cultural Representations on Consumer Perceptions of Legitimacy. Journal of Consumer Research, 40(4), 773-795. Google Scholar öffnen
  130. Hunt, C. S., & Aldrich, H. E. (1996). Why even Rodney Dangerfield has a home page: Legitimizing the world wide web as a medium for commercial endeavors. Paper presented at the Annual meeting of the Academy of Management, Cincinnati, OH. Google Scholar öffnen
  131. Ihl, C., & Piller, F. (2010). Von Kundenorientierung zu customer Customer coCo-creation Creation im Innovationsprozess. Marketing Review St. Gallen, 27(4), 8-13. Google Scholar öffnen
  132. Irvine, H., & Fortune, M. (2015). The first 25 years of the Queensland Rugby Football League: Claims to legitimacy in annual reports. Accounting History, 21(1), 48-74. Google Scholar öffnen
  133. Islam, M., Fremeth, A., & Marcus, A. (2018). Signaling by early stage startups: US government research grants and venture capital funding. Journal of Business Venturing, 33(1), 35-51. Google Scholar öffnen
  134. Janney, J. J., & Folta, T. B. (2006). Moderating effects of investor experience on the signaling value of private equity placements. Journal of Business Venturing, 21(1), 27-44. Google Scholar öffnen
  135. Jeddi, N., & Zaiem, I. (2010). The Impact of Label Perception on the Consumers' Purchase Intention: An application on food products. IBIMA business Business reviewReview, 2010, 1-14. Google Scholar öffnen
  136. Jepperson, R. (1991). Institutions, institutional effects, and institutionalism. In W. W. Powell, the & P. J. DiMaggio (Eds.), The new institutionalism in organizational analysis (S. 143-163). Chicago: The University of Chicago Press. Google Scholar öffnen
  137. Johansson, J. K. (1989). Determinants and Effects of the Use of ″Made in ″Labels. International Marketing Review, 6(1), 47-58. Google Scholar öffnen
  138. Jöreskog, K. G., & Sörbom, D. (1983). LISREL: Analysis of linear structural relationships by the method of maximum likelihood, user’s guide, versions V and VI. . Chicago: Scientific Software. Google Scholar öffnen
  139. Josiassen, A., Lukas, B. A., & Whitwell, G. J. (2008). Country-of-origin contingencies. I⁠n⁠t⁠e⁠r⁠n⁠a⁠t⁠i⁠o⁠⁠n⁠a⁠l Marketing Review, 25(4), 423-440. Google Scholar öffnen
  140. Kaiser, H. F. (1960). The application of electronic computers to factor analysis. Educational and Ppsychological measurementMeasurement, 20(1), 141-151. Google Scholar öffnen
  141. Kaiser, H. F., & Rice, J. (1974). Little jiffy, mark IV. Educational and psychological Psychological measurementMeasurement, 34, 111-117. Google Scholar öffnen
  142. Kalwani, M. U., & Silk, A. J. (1982). On the reliability and predictive validity of purchase intention measures. Marketing Science, 1(3), 243-286. Google Scholar öffnen
  143. Kane, L., & Ashbaugh, A. R. (2017). Simple and parallel mediation: A tutorial exploring anxiety sensitivity, sensation seeking, and gender. The Quantitative Methods for Psychology, 13(3), 148-165. Google Scholar öffnen
  144. Kardes, F. R., Cronley, M. L., Kellaris, J. J., & Posavac, S. S. (2004). The role of selective information processing in price-quality inference. Journal of Consumer Research, 31(2), 368-374. Google Scholar öffnen
  145. Kardes, F. R., Posavac, S. S., & Cronley, M. L. (2004). Consumer inference: A review of p⁠r⁠o⁠c⁠e⁠s⁠s⁠e⁠s⁠, bases, and judgment contexts. Journal of consumer Consumer psychologyPsychology, 14(3), 230-256. Google Scholar öffnen
  146. Katz, E., & Lazarsfeld, P. F. (1955). Personal Influence. The Part Played by People in the Flow of Mass Communication. New York: Free Press. Google Scholar öffnen
  147. KfW Award Gründen. (2020). Teilnahme (Vol. 2020). Link: https://www.kfw.de/KfW-Konzern/%C3%9Cber-die-KfW/KfW-Awards/KfW-Award-Gr%C3%BCndenhttps://www.kfw.de/KfW-Konzern/%C3%9Cber-die-KfW/KfW-Awards/KfW-Award-Gr%C3%BCnden/, Zugriff am 04.11.20. Google Scholar öffnen
  148. Khaire, M. (2010). Young and No no Moneymoney? Never Mindmind: The Material material Impact impact of Social scial Resources resources on New new Venture venture Growthgrowth. Organization scienceScience, 21(1), 168-185. Google Scholar öffnen
  149. Khantimirov, D., & Karande, K. (2018). Complaint as a persuasion attempt: Front line employees' perceptions of complaint legitimacy. Journal of Retailing and Consumer Services, 43, 68-76. Google Scholar öffnen
  150. Kirmani, A., & Rao, A. R. (2000). No pain, no gain: A critical review of the literature on signaling unobservable product quality. Journal of Marketing, 64(2), 66-79. Google Scholar öffnen
  151. Knight, G. A. (1997). Cross-cultural reliability and validity of a scale to measure firm e⁠n⁠t⁠r⁠e⁠p⁠r⁠e⁠n⁠e⁠u⁠r⁠i⁠a⁠l orientation. Journal of business Business venturingVenturing, 12(3), 213-225. Google Scholar öffnen
  152. Köhler, C. F., Rohm, A. J., de Ruyter, K., & Wetzels, M. (2011). Return on interactivity: The impact of online agents on newcomer adjustment. Journal of Marketing, 75(2), 93-108. Google Scholar öffnen
  153. Koschate-Fischer, N., & Schandelmeier, S. (2014). A guideline for designing experimental studies in marketing research and a critical discussion of selected problem areas. Journal of Business Economics, 84, 793-826. Google Scholar öffnen
  154. Kotler, P. (2000). Marketing Management. New Jersey: Prence-Hall. Google Scholar öffnen
  155. Krapp, M., & Nebel, J. (2011). Methoden der Statistik. Wiesbaden Vieweg+Teubner Verlag. Google Scholar öffnen
  156. Krauter, J. (2015). Buah - Smoothies neu erfunden [Video file]. Link: https://www.youtube.com/watch?v=7aOwhzfRfmwhttps://www.youtube.com/watch?v=7aOwhzfRfmw, Zugriff am 01.04.2016. Google Scholar öffnen
  157. Krischik, S. (1998). Qualitätssignale auf den Nahrungsmittelmärkten: Theoretische Überlegungen und Ergebnisse einer Befragung zum Thema Fruchtsaftqualität. Agrarwirtschaft, 47(7), 283-292. Google Scholar öffnen
  158. Kristensson, P., Gustafsson, A., & Archer, T. (2004). Harnessing the creative potential among users. Journal of product Product Iinnovation managementManagement, 21(1), 4-14. Google Scholar öffnen
  159. Kroeber-Riel, W., & Gröppel-Klein, A. (2019). Konsumentenverhalten (Vol. 11). München: V⁠a⁠h⁠l⁠e⁠n. Google Scholar öffnen
  160. Kuhfeld, W. F., Tobias, R. D., & Garratt, M. (1994). Efficient experimental design with m⁠a⁠r⁠k⁠e⁠t⁠i⁠n⁠g research applications. Journal of Marketing researchResearch, 31(4), 545-557. Google Scholar öffnen
  161. Kumar, R., & Das, T. (2007). Interpartner legitimacy in the alliance development process. Journal of Management Studies, 44(8), 1425-1453. Google Scholar öffnen
  162. La Rocca, A., Ford, D., & Snehota, I. (2013). Initial relationship development in new business ventures. Industrial Marketing Management, 42(7), 1025-1032. Google Scholar öffnen
  163. Lähdesmäki, M., & Siltaoja, M. (2010). Towards a variety of meanings–multiple representations of reputation in the small business context. British Journal of Management, 21, 207-222. Google Scholar öffnen
  164. Lamberti, L., & Lettieri, E. (2011). Gaining legitimacy in converging industries: Evidence from the emerging market of functional food. European Management Journal, 29(6), 462-475. Google Scholar öffnen
  165. Laurent, G., & Kapferer, J.-N. (1985). Measuring consumer involvement profiles. Journal of Marketing researchResearch, 22(1), 41-53. Google Scholar öffnen
  166. Lee, D. H., & Olshavsky, R. W. (1994). Toward a predictive model of the consumer inference process: The role of expertise. Psychology & Marketing, 11(2), 109-127. Google Scholar öffnen
  167. Lee, D. H., & Olshavsky, R. W. (1995). Conditions and consequences of spontaneous inference generation: A concurrent protocol approach. Organizational Behavior and Human Decision Processes, 61(2), 177-189. Google Scholar öffnen
  168. Lee, D. H., & Olshavsky, R. W. (1997). Consumers' use of alternative information sources in inference generation: A replication study. Journal of Business Research, 39(3), 257-269. Google Scholar öffnen
  169. Lin, L.-Y., & Chen, C.-S. (2006). The influence of the country-of-origin image, product k⁠n⁠o⁠w⁠l⁠e⁠d⁠g⁠e and product involvement on consumer purchase decisions: an empirical study of insurance and catering services in Taiwan. Journal of consumer Consumer Marketing, 23(5), 248-265. Google Scholar öffnen
  170. Loch, C. H., Solt, M. E., & Bailey, E. M. (2008). Diagnosing unforeseeable uncertainty in a new venture. Journal of product Product innovation Innovation managementManagement, 25, 28-46. Google Scholar öffnen
  171. Lockshin, L., Jarvis, W., d’Hauteville, F., & Perrouty, J.-P. (2006). Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price, and awards in wine choice. Food quality and preference, 17(3-4), 166-178. Google Scholar öffnen
  172. Lohrke, F., Nagy, B., Bird, B., Fischer, E., & Reuber, R. (2009). Are new ventures illegitimate, disreputable, untrustworthy, or routineless: a liability of newness review and research agenda (summary). Frontiers of Entrepreneurship Research, 29(10), 1. Google Scholar öffnen
  173. Lohrke, F. T., & Landström, H. (2016). Young, small, and imprintable: Assessing progress and exploring future directions in new venture and small business research. Group & Organization Management, 41(6), 703-716. Google Scholar öffnen
  174. López, M., & Sicilia, M. (2013). How WOM marketing contributes to new product a⁠d⁠o⁠p⁠t⁠i⁠o⁠n: Testing competitive communication strategies. European Journal of Marketing, 47(7), 1089-1114. Google Scholar öffnen
  175. Low, M. B., & MacMillan, I. C. (1988). Entrepreneurship: Past research and future challenges. Journal of managementManagement, 14(2), 139-161. Google Scholar öffnen
  176. Lusk, J. L., McLaughlin, L., & Jaeger, S. R. (2007). Strategy and response to purchase intention questions. Marketing lettersLetters, 18, 31-44. Google Scholar öffnen
  177. MacCallum, R. C., & Browne, M. W. (1993). The use of causal indicators in covariance s⁠t⁠r⁠u⁠c⁠t⁠u⁠r⁠e models: Some practical issues. Psychological bulletinBulletin, 114(3), 533-541. Google Scholar öffnen
  178. MacKenzie, S. B., Podsakoff, P. M., & Podsakoff, N. P. (2011). Construct measurement and validation procedures in MIS and behavioral research: Integrating new and existing t⁠e⁠c⁠h⁠n⁠i⁠q⁠u⁠e⁠s. MIS quarterlyQuarterly, 35(2), 293-334. Google Scholar öffnen
  179. Malhotra, N. K., Mukhopadhyay, S., Liu, X., & Dash, S. (2012). One, few or many?: An integrated framework for identifying the items in measurement scales. International Journal of Market Research, 54(6), 835-862. Google Scholar öffnen
  180. Marion, T. J., Friar, J. H., & Simpson, T. W. (2012). New product development practices and early‐stage firms: Two in‐depth case studies. Journal of product Product innovation Innovation managementManagement, 29(4), 639-654. Google Scholar öffnen
  181. Mason, C. H., & Perreault Jr, W. D. (1991). Collinearity, power, and interpretation of multiple regression analysis. Journal of Marketing researchResearch, 28(3), 268-280. Google Scholar öffnen
  182. Massey, B. L. (2016). Resource-based analysis of the survival of independent web-native news ventures. Journalism & Mass Communication Quarterly, 93(4), 770-788. Google Scholar öffnen
  183. Maurer, J. G. (1971). Readings in organizational theory: Open system approaches. New York: Random House. Google Scholar öffnen
  184. McDougall, P. P., Covin, J. G., Robinson jr, R. B., & Herron, L. (1994). The effects of industry growth and strategic breadth on new venture performance and strategy content. Strategic management Management journalJournal, 15(7), 537-554. Google Scholar öffnen
  185. Merton, R. K. (1968). Social theory and social structure. New York: The Free Press. Google Scholar öffnen
  186. Meyer, J. W., & Rowan, B. (1977). Institutionalized organizations: Formal structure as myth and ceremony. American journal Journal of sociologySociology, 83(2), 340-363. Google Scholar öffnen
  187. Miller, A., & Camp, B. (1985). Exploring determinants of success in corporate ventures. Journal of Business Venturing, 1(1), 87-105. Google Scholar öffnen
  188. Ministerium für Wirtschaft Arbeit und Wohnungsbau Baden-Württemberg. (2021). Start-up BW Elevator Pitch Landeswettbewerb für Gründerinnen und Gründer - FAQ. Link: https://www.startupbw.de/wettbewerbe/elevatorpitch/faqhttps://www.startupbw.de/wettbewerbe/elevatorpitch/faq/, Zugriff am 01.01.2021. Google Scholar öffnen
  189. Moreau, C. P., & Herd, K. B. (2010). To each his own? How comparisons with others influence consumers’ evaluations of their self-designed products. Journal of Consumer Research, 36(5), 806-819. Google Scholar öffnen
  190. Morgan, M., Frost, P. J., & Pondy, L. R. (1983). Organizational symbolism. In L. R. Pondy, P. J. Frost, G. Morgan, & T. C. Dandrige (Eds.), Organizational symbolism Google Scholar öffnen
  191. (S. 3-35). Greenwich: JAI Press. Google Scholar öffnen
  192. Morgan, R. M., & Hunt, S. D. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58(3), 20-38. Google Scholar öffnen
  193. Mort, G. S., Weerawardena, J., & Liesch, P. (2012). Advancing entrepreneurial marketing: Evidence from born global firms. European Journal of Marketing, 46(3/4), 542-561. Google Scholar öffnen
  194. Moussa, S., & Touzani, M. (2008). The perceived credibility of quality labels: a scale validation with refinement. International Journal of Consumer Studies, 32(5), Google Scholar öffnen
  195. 526-533. Google Scholar öffnen
  196. Murphy, G. B., & Tocher, N. (2011). Gender differences in the effectiveness of online trust building information cues: An empirical examination. The Journal of High Technology Management Research, 22(1), 26-35. Google Scholar öffnen
  197. Murtiasih, S., Sucherly, S., & Siringoringo, H. (2014). Impact of country of origin and word of mouth on brand equity. Marketing Intelligence && Planning, 32(5), 616-629. Google Scholar öffnen
  198. Nagy, B. G., Blair, E. S., & Lohrke, F. T. (2014). Developing a scale to measure liabilities and assets of newness after start-up. International Entrepreneurship and Management Journal, 10(2), 277-295. Google Scholar öffnen
  199. Nagy, B. G., & Kacmar, K. M. (2013). Increasing customer satisfaction in the new venture context. Journal of Research in Marketing and Entrepreneurship, 15(2), 143-159. Google Scholar öffnen
  200. Nagy, B. G., Pollack, J. M., Rutherford, M. W., & Lohrke, F. T. (2012). The influence of entrepreneurs’ credentials and impression management behaviors on perceptions of new venture legitimacy. Entrepreneurship Theory and Practice, 36(5), 941-965. Google Scholar öffnen
  201. Nederhof, A. J. (1985). Methods of coping with social desirability bias: A review. European journal Journal of social Social psychologyPsychology, 15(3), 263-280. Google Scholar öffnen
  202. Netemeyer, R. G., Bearden, W. O., & Sharma, S. (2003). Scaling procedures: Issues and a⁠p⁠p⁠l⁠i⁠c⁠a⁠t⁠i⁠o⁠n⁠s. Thousand Oaks: Sage Publications. Google Scholar öffnen
  203. Nishikawa, H., Schreier, M., Fuchs, C., & Ogawa, S. (2017). The value of marketing c⁠r⁠o⁠w⁠d⁠s⁠o⁠u⁠r⁠c⁠e⁠d new products as such: Evidence from two randomized field experiments. Journal of Marketing researchResearch, 54(4), 525-539. Google Scholar öffnen
  204. Nishikawa, H., Schreier, M., & Ogawa, S. (2013). User-generated versus designer-generated products: A performance assessment at Muji. International Journal of Research in Marketing, 30(2), 160-167. Google Scholar öffnen
  205. Nunnally, J. C. (Ed.) (1978). Psychometric theory (2 ed.). New York: McGraw-Hill. Google Scholar öffnen
  206. Orth, U. R., & Krška, P. (2001). Quality signals in wine marketing: the role of exhibition awards. The International Food and Agribusiness Management Review, 4(4), Google Scholar öffnen
  207. 385-397. Google Scholar öffnen
  208. Osborne, J. W., & Waters, E. (2002). Four assumptions of multiple regression that researchers should always test. Practical Assessment, Research, and Evaluation, 8 Artikel 2, 1-5. Google Scholar öffnen
  209. Parsons, T. (1960). Structure and process in modern societies. Glencoe: Free Press. Google Scholar öffnen
  210. Patel, A., & Xavier, R. (2005). Legitimacy challenged: James Hardie Industries and the asbestos case. Paper presented at the The Annual Meeting of the Australian and New Zealand Communication Association, Christchurch, New Zealand. Google Scholar öffnen
  211. Petty, R. E., Cacioppo, J. T., & Schumann, D. (1983). Central and peripheral routes to a⁠d⁠v⁠e⁠r⁠t⁠i⁠s⁠i⁠n⁠g effectiveness: The moderating role of involvement. Journal of Consumer R⁠e⁠s⁠⁠e⁠a⁠r⁠c⁠h, 10(2), 135-146. Google Scholar öffnen
  212. Pfeffer, J., & Salancik, G. R. (1978). The external control of organizations: A resource dependence perspective. New York: Harper Row. Google Scholar öffnen
  213. Phelps, D. (1949). Certification marks under the Lanham Act. Journal of Marketing, 13(4), 498-505. Google Scholar öffnen
  214. Ping Jr, R. A. (2004). On assuring valid measures for theoretical models using survey data. Journal of Business Research, 57(2), 125-141. Google Scholar öffnen
  215. Politis, D. (2005). The process of entrepreneurial learning: A conceptual framework. E⁠n⁠t⁠r⁠e⁠p⁠r⁠e⁠n⁠e⁠u⁠r⁠s⁠h⁠i⁠p theory Theory and practicePractice, 29(4), 399-424. Google Scholar öffnen
  216. Pollack, J. M., Rutherford, M. W., & Nagy, B. G. (2012). Preparedness and cognitive legitimacy as antecedents of new venture funding in televised business pitches. Entrepreneurship Theory and Practice, 36(5), 915-939. Google Scholar öffnen
  217. Randrianasolo, A. A., & Arnold, M. J. (2020). Consumer legitimacy: conceptualization and measurement scales. Journal of consumer Consumer Marketing, 37(4), 385-397. Google Scholar öffnen
  218. Rao, A. R., & Monroe, K. B. (1989). The effect of price, brand name, and store name on buyers’ perceptions of product quality: An integrative review. Journal of Marketing researchResearch, 26(3), 351-357. Google Scholar öffnen
  219. Rao, H. (1994). The social construction of reputation: Certification contests, legitimation, and the survival of organizations in the American automobile industry: 1895–1912. Strategic management Management journalJournal, 15(S1), 29-44. Google Scholar öffnen
  220. Rao, R. S., Chandy, R. K., & Prabhu, J. C. (2008). The fruits of legitimacy: Why some new ventures gain more from innovation than others. Journal of Marketing, 72(4), 58-75. Google Scholar öffnen
  221. Red Dot. (2020). Red Dot Award: Product Design. Link: https://www.red-dot.org/de/pd/abouthttps://www.red-dot.org/de/pd/about, Zugriff am 04.11.20. Google Scholar öffnen
  222. Richins, M. L., & Bloch, P. H. (1986). After the new wears off: The temporal context of product involvement. Journal of Consumer Research, 13(2), 280-285. Google Scholar öffnen
  223. Robinson, J. P., Shaver, P. R., & Wrightsman, L. S. (1991). Criteria for scale selection and e⁠v⁠a⁠l⁠u⁠a⁠t⁠i⁠o⁠n. In J. P. Robinson, P. R. Shaver, & L. S. Wrightsman (Eds.), Measures of personality and social psychological attitudes (Vol. 1, S. 1-16). San Diego, San Francisco,, New York, Boston, London, Sydney, Tokyo: Academic Press. Google Scholar öffnen
  224. Roggeveen, A. L., Bharadwaj, N., & Hoyer, W. D. (2007). How call center location impacts expectations of service from reputable versus lesser known firms. Journal of Retailing, 83(4), 403-410. Google Scholar öffnen
  225. Rossiter, J. R. (2002). The C-OAR-SE procedure for scale development in marketing. I⁠n⁠t⁠e⁠r⁠n⁠a⁠t⁠i⁠o⁠n⁠a⁠l Journal of Research in Marketing, 19(4), 305-335. Google Scholar öffnen
  226. Ruef, M., & Scott, W. R. (1998). A multidimensional model of organizational legitimacy: Hospital survival in changing institutional environments. Administrative science Science quarterlyQuarterly, 43(4), 877-904. Google Scholar öffnen
  227. Rust, R. T., & Zahorik, A. J. (1993). Customer satisfaction, customer retention, and market share. Journal of retailingRetailing, 69(2), 193-215. Google Scholar öffnen
  228. Schreier, M., Fuchs, C., & Dahl, D. W. (2012). The innovation effect of user design: Exploring consumers’ innovation perceptions of firms selling products designed by users. Journal of Marketing, 76(5), 18-32. Google Scholar öffnen
  229. Schriesheim, C. A., Cogliser, C. C., Scandura, T. A., Lankau, M. J., & Powers, K. J. (1999). An empirical comparison of approaches for quantitatively assessing the content adequacy of paper-and-pencil measurement instruments. Organizational Research Methods, 2(2), 140-156. Google Scholar öffnen
  230. Schultz, P. L., Marin, A., & Boal, K. B. (2014). The impact of media on the legitimacy of new market categories: The case of broadband internet. Journal of Business Venturing, 29(1), 34-54. Google Scholar öffnen
  231. Schumpeter, J. A. (1934). The theory of economic development. Cambridge, MA: Harvard U⁠n⁠i⁠v⁠e⁠r⁠s⁠i⁠t⁠y Press. Google Scholar öffnen
  232. Scott, W. R. (1994). Institutions and organizations: Ideas and interests. In W. R. Scott, J. W. Meyer, & Associates (Eds.), Institutional environments and organizations: Structural complexity and individualism (S. 55-80). Thousand Oaks London New Deli: Sage. Google Scholar öffnen
  233. Sekaran, U. (1983). Methodological and theoretical issues and advancements in cross-cultural research. Journal of international International business Business studiesStudies, 14, 61-73. Google Scholar öffnen
  234. Shepherd, D. A., & Zacharakis, A. (2003). A new venture's cognitive legitimacy: An assessment by customers. Journal of Small Business Management, 41(2), 148-167. Google Scholar öffnen
  235. Sherif, M., & Cantril, H. (1947). The psychology of ego-involvements: Social attitudes and identifications. New York: John Wiley & Sons , London: Chapman & Hall. Google Scholar öffnen
  236. Shrader, R. C., & Simon, M. (1997). Corporate versus independent new ventures: Resource, strategy, and performance differences. Journal of Business Venturing, 12(1), 47-66. Google Scholar öffnen
  237. Sirdeshmukh, D., Singh, J., & Sabol, B. (2002). Consumer trust, value, and loyalty in relational exchanges. Journal of Marketing, 66(1), 15-37. Google Scholar öffnen
  238. Spence, M. (1973). Job market signaling. The Quarterly Journal of Economics, 87(3), 355-374. Google Scholar öffnen
  239. Spence, M. (2002). Signaling in retrospect and the informational structure of markets. American Economic Review, 92(3), 434-459. Google Scholar öffnen
  240. Spiller, S. A., Fitzsimons, G. J., Lynch Jr, J. G., & McClelland, G. H. (2013). Spotlights, floodlights, and the magic number zero: Simple effects tests in moderated regression. Journal of Marketing researchResearch, 50(2), 277-288. Google Scholar öffnen
  241. Stevens, J. P. (2009). Applied multivariate statistics for the social sciences (Vol. 5). New York, London: Routledge. Google Scholar öffnen
  242. Stiglitz, J. E. (2002). Information and the Change in the Paradigm in Economics. American economic Economic reviewReview, 92(3), 460-501. Google Scholar öffnen
  243. Stinchcombe, A. L. (1965). Social structure and organizations. In J. G. March (Ed.), Handbook of organizations (S. 142-193). Chicago: Rand McNally. Google Scholar öffnen
  244. Su, Z., Xie, E., & Li, Y. (2011). Entrepreneurial orientation and firm performance in new ventures and established firms. Journal of Small Business Management, 49(4), Google Scholar öffnen
  245. 558-577. Google Scholar öffnen
  246. Suchman, M. C. (1995). Managing legitimacy: Strategic and institutional approaches. Academy of Management Review, 20(3), 571-610. Google Scholar öffnen
  247. Suddaby, R., Bitektine, A., & Haack, P. (2017). Legitimacy. Academy of Management Annals, 11(1), 451-478. Google Scholar öffnen
  248. Sweeney, J. C., Soutar, G. N., & Mazzarol, T. (2008). Factors influencing word of mouth effectiveness: receiver perspectives. European Journal of Marketing, 42(3/4), Google Scholar öffnen
  249. 344-364. Google Scholar öffnen
  250. Taylor, J. W., Houlahan, J. J., & Gabriel, A. C. (1975). The purchase intention question in new product development: a field test. Journal of Marketing, 39(1), 90-92. Google Scholar öffnen
  251. Thomson, M., MacInnis, D. J., & Whan Park, C. W. (2005). The ties that bind: Measuring the strength of consumers’ emotional attachments to brands. Journal of consumer Consumer psychologyPsychology, 15(1), 77-91. Google Scholar öffnen
  252. Timmons, J. A. (1999). New venture creation: Entrepreneurship for the 21st century. Boston: Irwin McGraw-Hill. Google Scholar öffnen
  253. Tost, L. P. (2011). An integrative model of legitimacy judgments. Academy of Management Review, 36(4), 686-710. Google Scholar öffnen
  254. Townsend, D. M., Busenitz, L. W., & Arthurs, J. D. (2010). To start or not to start: Outcome and ability expectations in the decision to start a new venture. Journal of business Business venturingVenturing, 25(2), 192-202. Google Scholar öffnen
  255. Trusov, M., Bucklin, R. E., & Pauwels, K. (2009). Effects of word-of-mouth versus traditional marketing: findings from an internet social networking site. Journal of Marketing, 73(5), 90-102. Google Scholar öffnen
  256. TÜV Süd. (2021). CE-Kennzeichnung für die Zulassung in der EU. Link: https://www.tuvsud.com/de-de/dienstleistungen/produktpruefung-und-produktzertifizierung/ce-kennzeichnunghttps://www.tuvsud.com/de-de/dienstleistungen/produktpruefung-und-produktzertifizierung/ce-kennzeichnung, Zugriff am 05.03.21. Google Scholar öffnen
  257. Ulrich, K. T. (2011). Design creation of artifacts in society. Pennsylvania: University of P⁠e⁠n⁠n⁠s⁠y⁠l⁠v⁠a⁠n⁠i⁠a. Google Scholar öffnen
  258. Urban, D., & Mayerl, J. (2018). Angewandte Regressionsanalyse: Theorie, Technik und Praxis (Vol. 5). Wiesbaden: Springer Fachmedien Wiesbaden GmbH. Google Scholar öffnen
  259. Uzzi, B. (1996). The sources and consequences of embeddedness for the economic performance of organizations: The network effect. American sociological Sociological reviewReview, 61(4), 674-698. Google Scholar öffnen
  260. Valsesia, F., Nunes, J. C., & Ordanini, A. (2016). What wins awards is not always what I buy: How creative control affects authenticity and thus recognition (but not liking). Journal of Consumer Research, 42(6), 897-914. Google Scholar öffnen
  261. van Hoye, G., & Lievens, F. (2007). Social influences on organizational attractiveness: I⁠n⁠v⁠e⁠s⁠t⁠i⁠g⁠a⁠t⁠i⁠n⁠g if and when word of mouth matters. Journal of Applied Social Psychology, 37(9), 2024-2047. Google Scholar öffnen
  262. van Werven, R., Bouwmeester, O., & Cornelissen, J. P. (2015). The power of arguments: How entrepreneurs convince stakeholders of the legitimate distinctiveness of their ventures. Journal of Business Venturing, 30(4), 616-631. Google Scholar öffnen
  263. Vesper, K. H. (1996). New venture experience. Seatle: Vector Books. Google Scholar öffnen
  264. VHB. (2020). VHB-JOURQUAL 3. Link: https://vhbonline.org/vhb4you/vhb-jourqual/vhb-jourqual-3https://vhbonline.org/vhb4you/vhb-jourqual/vhb-jourqual-3, Zugriff am 07.10.2020. Google Scholar öffnen
  265. von Hippel, E. (2005). Democratizing innovation. Cambridge, London: MIT press. Google Scholar öffnen
  266. von Wangenheim, F., & Bayón, T. (2007). The chain from customer satisfaction via word-of-mouth referrals to new customer acquisition. Journal of the academy Academy of marketing Marketing scienceScience, 35, 233-249. Google Scholar öffnen
  267. Voorhees, C. M., Brady, M. K., Calantone, R., & Ramirez, E. (2016). Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies. Journal of the academy Academy of marketing Marketing scienceScience, 44, 119-134. Google Scholar öffnen
  268. Walsh, G., & Beatty, S. E. (2007). Customer-based corporate reputation of a service firm: scale development and validation. Journal of the academy Academy of marketing Marketing scienceScience, 35, 127-143. Google Scholar öffnen
  269. Walsh, G., Beatty, S. E., & Shiu, E. M. (2009). The customer-based corporate reputation scale: Replication and short form. Journal of Business Research, 62(10), 924-930. Google Scholar öffnen
  270. Wang, T., Song, M., & Zhao, Y. L. (2014). Legitimacy and the value of early customers. Journal of product Product innovation Innovation managementManagement, 31(5), 1057-1075. Google Scholar öffnen
  271. Wang, T., Thornhill, S., & De Castro, J. O. (2017). Entrepreneurial orientation, legitimation, and new venture performance. Strategic Entrepreneurship Journal, 11(4), 373-392. Google Scholar öffnen
  272. Wang, X., & Yang, Z. (2008). Does country-of-origin matter in the relationship between brand personality and purchase intention in emerging economies? Evidence from China's auto industry. International Marketing Review, 25(4), 458-474. Google Scholar öffnen
  273. Wang, Y.-H., & Lee, C.-C. (2016). Does winning an award matter to brand trust and purchase intention? Evidence from Franklin Templeton Investments. Journal of Business & Economic Policy, 3(1), 75-81. Google Scholar öffnen
  274. Wang, Y.-H., & Tsai, C.-F. (2014). The relationship between brand image and purchase intention: Evidence from award winning mutual funds. The international International Jjournal of Bbusiness and finance Finance researchResearch, 8(2), 27-40. Google Scholar öffnen
  275. Weber, M. (1946). Class, status, party In H. H. Gerth & C. W. Mills (Eds.), Essays in Sociology (S. 281-304). New York: Oxford University Press. Google Scholar öffnen
  276. Weber, M. (1978). Economy and society: An outline of interpretive sociology. Berkley, Los Angeles, London: University of California Press. Google Scholar öffnen
  277. Webster's New Collegiate Dictionary. (1981). Springfield, MA: G. & C. Merriam Company. Google Scholar öffnen
  278. Webster, J., & Watson, R. T. (2002). Analyzing the past to prepare for the future: Writing a literature review. MIS quarterly, 26(1), xiii-xxiii. Google Scholar öffnen
  279. Weiber, R., & Mühlhaus, D. (2014). Strukturgleichungsmodellierung: Eine anwendungsorientierte Einführung in die Kausalanalyse mit Hilfe von AMOS, SmartPLS und SPSS (Vol. 2). Berlin, Heidelberg: Springer Gabler. Google Scholar öffnen
  280. Weigelt, K., & Camerer, C. (1988). Reputation and corporate strategy: A review of recent theory and applications. Strategic management Management journalJournal, 9(5), 443-454. Google Scholar öffnen
  281. Welsh, J. A., & White, J. F. (1981). A small business is not a little big business. Harvard business Business reviewReview, 59(4), 18-32. Google Scholar öffnen
  282. Westbrook, R. A., & Oliver, R. L. (1991). The dimensionality of consumption emotion patterns and consumer satisfaction. Journal of Consumer Research, 18(1), 84-91. Google Scholar öffnen
  283. Wilson, W. R., & Peterson, R. A. (1989). Some limits on the potency of word-of-mouth i⁠nf⁠o⁠r⁠m⁠a⁠t⁠i̼o⁠n. Advances in Consumer Research, 16(1), 23-29. Google Scholar öffnen
  284. Wingman. (2016). WINGMAN Crowdfunding-Spot [Video file]. Link: https://www.youtube.com/watch?v=ZC55o09pj0shttps://www.youtube.com/watch?v=ZC55o09pj0s, Zugriff am 01.08.2016. Google Scholar öffnen
  285. Zaichkowsky, J. L. (1985). Measuring the involvement construct. Journal of Consumer Research, 12(3), 341-352. Google Scholar öffnen
  286. Zhao, X., Lynch Jr, J. G., & Chen, Q. (2010). Reconsidering Baron and Kenny: Myths and truths about mediation analysis. Journal of Consumer Research, 37(2), 197-206. Google Scholar öffnen
  287. Zhao, Y. L., Libaers, D., & Song, M. (2015). First product success: A mediated moderating model of resources, founding team startup experience, and product‐positioning strategy. Journal of product Product innovation Innovation managementManagement, 32(3), 441-458. Google Scholar öffnen
  288. Zimmerman, M. A., & Zeitz, G. J. (2002). Beyond survival: Achieving new venture growth by building legitimacy. Academy of Management Review, 27(3), 414-431. Google Scholar öffnen
  289. Zott, C., & Huy, Q. N. (2007). How entrepreneurs use symbolic management to acquire resources. Administrative science Science quarterlyQuarterly, 52(1), 70-105. Google Scholar öffnen

Ähnliche Veröffentlichungen

aus dem Schwerpunkt "Unternehmensführung & Management & Organisation", "Betriebswirtschaftslehre", "Personalmanagement & HR"
Cover des Buchs: Projektmanagement in der Pflege
Lehrbuch Kein Zugriff
Thomas Busse, Wolfram Burkhardt
Projektmanagement in der Pflege
Cover des Buchs: Medienmanagement
Lehrbuch Kein Zugriff
Ingo Knuth, Thomas Kilian
Medienmanagement
Cover des Buchs: Finance, Accounting, Controlling im Kontext von Digitaler Transformation und Nachhaltigkeit
Sammelband Kein Zugriff
Manuela Ender, Tim Alexander Herberger, Michael Kuttner
Finance, Accounting, Controlling im Kontext von Digitaler Transformation und Nachhaltigkeit
Cover des Buchs: Editorial Convergence and Working Conditions in German News Journalism
Monographie Kein Zugriff
Michael Sengl
Editorial Convergence and Working Conditions in German News Journalism
Cover des Buchs: Siedlungsbausteine für bestehende Wohnquartiere
Sammelband Kein Zugriff
Anette von Ahsen, Jens Schneider, Stephan Rinderknecht, Dirk Schiereck
Siedlungsbausteine für bestehende Wohnquartiere

Hinweis

Dieses Werk ist urheberrechtlich geschützt und darf nur nach den Vorgaben der Nutzungs- und Lizenzvereinbarung genutzt werden. Jede darüber hinaus gehende Nutzung des Werkes ist ausdrücklich untersagt und wird verfolgt.

Feedback geben

Wir freuen uns über Ihr Feedback zu Inhalten und Funktionen. Ihre Nachricht hilft uns, unseren Service stetig zu verbessern.

Bewertung
Bild anhängen
oder hier ablegen
PNG oder JPG (max. 3 MB)

Anmelden

Passwort vergessen?
Login via Open Athens
Noch kein Benutzerkonto?
Jetzt registrieren

Publikation zitieren

Download: RIS BibTex