Prof. Dr. Thomas Steger (Editor-in-chief), University of Regensburg | Prof. Dr. Rainhart Lang, Chemnitz University of Technology | Tiia Vissak, University of Tartu
This paper examines the relationship between the psychic distance of decision makers in SMEs from specific foreign markets and their interest in cooperation with companies from those countries. Based on a review of the literature and a qualitative...
Despite the reunification of Germany more than 15 years ago, substantial differences remain between the regions that once comprised the market-driven West and the socialist, centrally planned East. Although today's Eastern German economy is less...
European beer markets are characterized by major changes that are forcing breweries to redesign their competitive strategies. In this paper, we analyze the changes in the German and Croatian brewing industries by referring to Porter's five forces...
With the advancement of the eastern enlargement of the EU, some advocates of the European social model saw enlargement as the "Trojan horse" against Europeanization, for the Americanization of Europe. In response, the EU recommended the...
This article investigates the catalyst effect of industrial cluster formation on innovation propensity using as a basis small and medium enterprises (SMEs) located in two regions of transformation and structural change: Brandenburg in Eastern...
This paper examines the social relationships in and around a German subsidiary in Hungary during the first 15 years of Hungarian transition to a market economy. It draws on a recent conceptual framework that sees multinational corporations as...
Recent years have witnessed increasing state involvement in the Russian enterprise sector, which has been met with contradictory reactions from investors. In the current article, we discuss the development of privatisation and corporate governance...
The article reviews corporate real estate management problems during the transitional period of the Russian society between 1991 and the present time. There are interconnected processes of forming and developing the market legislative base for a...
This study examines how far restructuring has involved a change in leadership style and the development of new philosophies and approaches which derive from the Anglo-American model of 'people management'. During the Communist period, Romania...
Environmental and social aspects, Corporate Social Responsibility (CSR) and Environmental Management Systems (EMS) play an increasingly important role in Western societies. Their role in the Hungarian business sphere has been growing continuously...
As a response to the emerging trend of greater enrolment in graduate programmes in Slovenia, this paper assesses the role of higher education (i.e. specifically in the management field) in Slovenian enterprises. The research includes representatives...
The present paper is based on a complex analysis of the results from a survey of seven subsidiaries of multinational corporations (MNCs), which entered the Polish market in the early nineties, and focuses on the motives and modes of setting up these...
The paper presents the results of the research on certain aspects of PR function in Serbian companies. 70 PR managers were polled, and it is estimated that they represent a third of the total number of PR managers in Serbia. 29 questions were asked,...
Der Artikel betont die Rolle der Werte im umweltorientierten Organisationsverhalten. Unter den fünf Komponenten des Umweltbewußtseins gewinnen umweltrelevante Werte spezielle Wichtigkeit, was durch die Organisationskultur einer ungarischen Firma...
Existing literature suggests that the contents of corporate governance codes are similar due to external forces, such as increased integration of countries in the global economy, the increased role of foreign institutional investors and...