C&amp;A

Mark Spoerer

doi:10.17104/9783406698279

Zusammenfassung

The history of C&A is paradigmatic of the economisation and rationalisation of the production and sale of clothing since the late nineteenth century. Mark Spoerer describes the historical ups and downs of this Dutch family business from its beginnings in Germany through the post-war German «economic miracle». He investigates how the Brenninkmeijer family's traditional policy of recruiting new business leaders from its own ranks influences the company's long-term strategy. In 1841, the brothers Clemens and August Brenninkmeijer, who had gotten their start in the itinerant garment trade in Westphalia, founded a business in the Netherlands that would expand to Germany in 1911 and to Britain in 1922. Despite the difficulties the Brenninkmeijers encountered as foreigners, capitalists and Catholics in the Third Reich, they exploited those chances opened up by the Nazi regime, including the ‹Aryanisation› of property. After 1945, the company experienced furious growth with the rise of a new consumer society, developing into one of Europe's largest fashion retailers.

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Bibliographische Angaben

Copyrightjahr: 2016
ISBN-Print: 978-3-406-69826-2
ISBN-Online: 978-3-406-69827-9
Verlag: C.H.BECK Literatur - Sachbuch - Wissenschaft, München
Sprache: Deutsch
Seiten: 479
Produkttyp: Monographie

Inhaltsverzeichnis

KapitelSeiten

Titelei/Inhaltsverzeichnis Kein Zugriff Seiten 1 - 12
Chapter 1 Introduction Kein Zugriff Seiten 13 - 27
1. From Itinerant Traders to Store Owners Kein Zugriff
2. 1. New Social Classes, New Customers Kein Zugriff
  2. The Entry into Menswear Kein Zugriff
  3. Changes in Corporate Governance Kein Zugriff
3. The Move into Germany in 1911 Kein Zugriff
4. C&A during the First World War Kein Zugriff
1. C&A Holland Kein Zugriff
2. The Move into the United Kingdom in 1922: C&A Modes Kein Zugriff
3. 1. 1. Years of Inflation: The Flight to Tangible Assets and Production Kein Zugriff
    2. Renewed Expansion: More Branches, New Customers Kein Zugriff
    3. Bold Advertising in a Competitive Market Kein Zugriff
    4. C&A Deutschland during the Great Depression Kein Zugriff
  2. 1. Areas of Conflict: Foreigners, Catholics and Capitalists Kein Zugriff
    2. Suits, Dresses or Uniforms? Expanding Production Kein Zugriff
    3. Expansion of the Branch Network and Political Resistance Kein Zugriff
    4. Charity and Protection Money: “Account A” Kein Zugriff
    5. Advertising in a Totalitarian State Kein Zugriff
    6. Properties Yes, Companies No: C&A and “Aryanisation” Kein Zugriff
4. A Highly Profitable, Multi-National Enterprise Kein Zugriff
1. C&A Holland under German Occupation Kein Zugriff
2. 1. Retail during the War: Rationing instead of Advertising Kein Zugriff
  2. C&A as Producer: Wehrmacht Contracts, Production Contracted Abroad, Ghetto Production and Forced Labour Kein Zugriff
3. C&A Modes in the “Blitz” Kein Zugriff
4. Profits and Losses: C&A Businesses during the Second World War Kein Zugriff
1. Flight Westward: A Sputtering Start in the United States Kein Zugriff
2. New Beginning in the Netherlands Kein Zugriff
3. C&A Modes Kein Zugriff
4. 1. East Germany: The Loss of All the Branches Kein Zugriff
  2. West Germany: Black Market and Currency Reform Kein Zugriff
  3. Expansion in the “Economic Miracle” Kein Zugriff
  4. Development and Expansion of Self-Manufacturing Kein Zugriff
  5. “Buying for Cash Means Savings at C&A” (“Barkauf ist Sparkauf bei C&A”) Kein Zugriff
  6. C&A and the Battle about Store Closing Hours Kein Zugriff
  7. Advertising in the Staid Years of Reconstruction Kein Zugriff
5. Golden Years: C&A in the Post-war Boom Kein Zugriff
1. The Problem of Succession in the Terminology of the Principal-Agent Model Kein Zugriff
2. 1. Education for Future Leaders Kein Zugriff
  2. Careers in “the Firm” Kein Zugriff
  3. Female Managers Kein Zugriff
  4. From jongelui to ondernemers Kein Zugriff
  5. Retirement at Age 55 Kein Zugriff
  6. Unitas Kein Zugriff
3. 1. Taking Decisions within the Group of Owners Kein Zugriff
  2. Transformations in Corporate Group Structure Kein Zugriff
Chapter 7 Summary Kein Zugriff Seiten 357 - 366
1. The Unitas Principles Kein Zugriff
2. 1. Brenninkmeijer Family Members Employed at C&A Kein Zugriff
  2. C&A Entrepreneurs in the Netherlands, Germany, the United Kingdom and the United States, 1911–1961 Kein Zugriff
  3. Number of Employees at C&A Deutschland and C&A Modes Kein Zugriff
  4. List of C&A Group Firms Kein Zugriff
  5. Openings of C&A Branches in the Netherlands, Germany and the United Kingdom, 1841–1961 Kein Zugriff
  6. Turnover, Profits and Profitability of C&A Groups in the Netherlands, Germany and the United Kingdom, 1841–1961 Kein Zugriff
  7. Market Shares of C&A Retail Firms in the Netherlands, Germany and the United Kingdom, 1930–1961 Kein Zugriff
  8. Donations of C&A Groups in the Netherlands, Germany and the United Kingdom, 1926–1961 Kein Zugriff
  9. Exchange Rates of the Guilder, Mark and Pound to the US Dollar, 1913–1961 Kein Zugriff
3. 1. Letter from C&A Head Office to Hermann Göring, 15 October 1937 Kein Zugriff
  2. Letter from Franz Brenninkmeijer to managers at C&A Deutschland, 4 September 1939 Kein Zugriff
  3. Letter from Dr. Rudolf Brenninkmeijer to staff at C&A-Deutschland drafted into military service, 16 July 1941 Kein Zugriff
  4. Letter from Franz Brenninkmeijer to staff at C&A-Deutschland drafted into military service, 2 December 1942 Kein Zugriff
4. 1. List of Abbreviations Kein Zugriff
  2. List of Figures Kein Zugriff
  3. List of Tables Kein Zugriff
  4. List of Sources Kein Zugriff
  5. Bibliography Kein Zugriff
  6. Subject Index Kein Zugriff

C&A

Zusammenfassung

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Inhaltsverzeichnis

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