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Monographie Kein Zugriff
Henkel
From Laundry Detergent Manufacturer to Global Player- Autor:innen:
- Verlag:
- 2026
Zusammenfassung
The roots of Henkel, founded in 1876 by Fritz Henkel, lie in the early German Empire. The population’s rising standard of living increased the demand for consumer goods in everyday life, which the company was able to serve with its rapidly growing laundry detergent business. In 1907, the laundry detergent Persil entered the market and virtually revolutionized the business; even today, it likely remains the most famous Henkel brand. Joachim Scholtyseck investigates the success factors that turned the start-up into a flourishing family company. He also deals with the company’s role in the «Third Reich» and shows how Henkel became a global player that today is successful with its brands, innovations, and technologies serving both consumers and industry. Persil, Pril, Schwarzkopf, Pritt, and Loctite - many of the brands that belong to the company cosmos of Henkel have been firmly established in everyday life for decades. Yet few people might be familiar with the complex and ever-changing history hiding behind the name of Henkel. How did Henkel manage to transform itself from a laundry detergent manufacturer to a global company that today not only enjoys strong positions in the consumer business but has also risen to become a market leader in the adhesives segment worldwide? Following this leading question, this study comprehensively traces the fascinating history of the company with scholarly rigor.
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Bibliographische Angaben
- Auflage
- 1/2026
- Copyrightjahr
- 2026
- ISBN-Print
- 978-3-406-83062-4
- ISBN-Online
- 978-3-406-83064-8
- ePub ISBN
- 978-3-406-83063-1
- Verlag
- C.H.BECK Literatur - Sachbuch - Wissenschaft, München
- Sprache
- Englisch
- Seiten
- 862
- Produkttyp
- Monographie
Inhaltsverzeichnis
KapitelSeiten
- Cover Kein Zugriff
- Title Kein Zugriff
- Imprint Kein Zugriff
- Table of Contents Kein Zugriff
- Introduction Kein Zugriff Seiten 11 - 20
- Favorable conditions? Fritz Henkel’s family background Kein Zugriff
- 1871: A new nation experiencing an economic boom Kein Zugriff
- 1876 and 1878: Universal detergent, Henkel’s bleaching soda and water glass Kein Zugriff
- From a small manufactory in Aachen to large-scale industrial production in Holthausen Kein Zugriff
- A product and marketing revolution: Persil Kein Zugriff
- Cartels, diversification and wrong economic paths Kein Zugriff
- Fritz Henkel: A modern patriarch in the late 19th and early 20th centuries Kein Zugriff
- Everyday affairs of business: Working hours and wages Kein Zugriff
- Bourgeois lifestyles Kein Zugriff
- Fritz Henkel Jr. and Hugo Henkel: The sons take on responsibility Kein Zugriff
- Early foreign business dealings Kein Zugriff
- The First World War Kein Zugriff
- Armaments take precedence: Explosives production and forced labor Kein Zugriff
- Henkel and the end of the German Empire Kein Zugriff
- New glimmer of hope: The end of rationing and the construction of the Genthin branch factory Kein Zugriff
- Henkel crises: Hyperinflation and the Ruhr occupation of 1923–24 Kein Zugriff
- The competition for Thompson and Sunlicht: Harbingers of the disputes between Henkel and Unilever Kein Zugriff
- The battle for Persil’s trademark rights Kein Zugriff
- A golden age? Henkel in the years of temporary stabilization Kein Zugriff
- A significant diversification: Adhesives at Henkel Kein Zugriff
- 1930 – the annus horribilis Kein Zugriff
- UMA as the holding company for Henkel’s foreign companies Kein Zugriff
- The long road to its first international venture: Henkel’s foreign business until the mid-1930s Kein Zugriff
- High-tech products for synthetic processes: Dehydag and Böhme Fettchemie Kein Zugriff
- Henkel and the rise of National Socialism Kein Zugriff
- The National Socialist “economic miracle” Kein Zugriff
- Autarky and the “fat gap” Kein Zugriff
- Whaling Kein Zugriff
- Day-to-day operations in the Third Reich Kein Zugriff
- Werner Lüps and the sidelining of Hugo Henkel in 1938 Kein Zugriff
- Financial wizardry: The Syndicate Fund Kein Zugriff
- Production during the Second World War Kein Zugriff
- Henkel and Degussa: Business partners in troubled waters Kein Zugriff
- “Aryanization” Kein Zugriff
- Revenge for the loss of rights to Persil: The battle with Unilever for dominance on the continent during the Second World War Kein Zugriff
- The power struggle of 1942 and the death of Werner Lüps Kein Zugriff
- Forced labor during the Second World War: An overview Kein Zugriff
- Forced labor at Henkel Kein Zugriff
- Henkel during the disintegration of the Third Reich Kein Zugriff
- 1945 and the end of the war: An uncertain new beginning Kein Zugriff
- The end of the family business? The company under trusteeship Kein Zugriff
- Dismantling? Kein Zugriff
- The return of the family to the company Kein Zugriff
- Denazification and “coming to terms with the past” Kein Zugriff
- Aftermath: The liquidation of the UMA and the Syndicate Fund Kein Zugriff
- Henkel in the “economic miracle”: From the “completion of our resurrection” to the Persil crisis Kein Zugriff
- The success of synthetic laundry detergents Kein Zugriff
- Konrad Henkel: Family leadership in the early Federal Republic of Germany Kein Zugriff
- “Applied chemistry”: Henkel, Degussa, Metallgesellschaft Kein Zugriff
- Detergents in global competition Kein Zugriff
- Not just Persil: Pril, Imi, P3 and the cleaning products for industry Kein Zugriff
- Cosmetic products: From TheraChemie to Schwarzkopf to beauty care Kein Zugriff
- A sleeping giant: Adhesives in the second half of the 20th century Kein Zugriff
- Company & family: IPO, shareholders’ committee, share-pooling agreement and generational succession Kein Zugriff
- The special case of the German Democratic Republic Kein Zugriff
- Carve-out of the Chemical Products division Kein Zugriff
- Social issues affecting Henkel in the new democratic era Kein Zugriff
- Managers in power: The end of patriarchy Kein Zugriff
- Networks, lobbying and the party donations scandal Kein Zugriff
- Corporate identity and mission statements as new driving forces Kein Zugriff
- From “Persil Girl” to LGBTQIA+: Gender issues at Henkel Kein Zugriff
- Not just environmental protection: Sustainable business practices Kein Zugriff
- Punch cards and a “smart factory”: Research, digitalization and logistics Kein Zugriff
- Germany, Europe or the world? Kein Zugriff
- Western, Southern and Northern Europe Kein Zugriff
- Central, Eastern and Southeastern Europe Kein Zugriff
- North America Kein Zugriff
- Latin America Kein Zugriff
- The Asia-Pacific region Kein Zugriff
- India, the Middle East and the African continent Kein Zugriff
- Henkel in the 21st century: Adhesive Technologies, Laundry & Home Care and Beauty Care brands for the world Kein Zugriff Seiten 599 - 614
- Conclusion Kein Zugriff Seiten 615 - 626
- Acknowledgements Kein Zugriff
- Abbreviations Kein Zugriff
- Notes Kein Zugriff
- List of sources Kein Zugriff
- Bibliography Kein Zugriff
- Image credits Kein Zugriff
- Index of persons Kein Zugriff
- Index of companies Kein Zugriff
- About the Book Kein Zugriff Seiten 861 - 861
- Vita Kein Zugriff Seiten 862 - 862
