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Wie Marken wirken
Impulse aus der Neuroökonomie für die Markenführung- Publisher
- Vahlen, München 2010
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Marketing & Sales & Trade
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Marketing ZFP
Volume 32 (2010), Issue 1- Publisher
- Vahlen, München 2010
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Marketing ZFP
Volume 32 (2010), Issue JRM 1- Publisher
- Vahlen, München 2010
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Marketing ZFP
Volume 32 (2010), Issue JRM 2- Publisher
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Marketing ZFP
Volume 32 (2010), Issue 4- Publisher
- Vahlen, München 2010
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Marketing ZFP
Volume 32 (2010), Issue 3- Publisher
- Vahlen, München 2010
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Marketing ZFP
Volume 32 (2010), Issue 2- Publisher
- Vahlen, München 2010
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JEEMS Journal of East European Management Studies
Volume 15 (2010), Issue 4- Publisher
- Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2010
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zfwu Zeitschrift für Wirtschafts- und Unternehmensethik
Volume 11 (2010), Issue 3- Publisher
- Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2010
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