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Book Titles No access
Elementary Schoolers, Meet Media Literacy
How Teachers Can Bring Economics, Media, and Marketing to Life
Authors:
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Publisher:
2020
Summary
In a world of media saturation, children today are not future consumers of information and goods, but targeted participants involved in a game in which they don’t know the rules or even that they are playing, yet one that will affect them throughout their lives. This teaching manual will help educators to not only introduce the concepts of economics, financial literacy, and media literacy to elementary students but supplies lessons designed to provide hands-on experiences recognizing, deconstructing, evaluating, and choosing for themselves whether to accept the tangible product or intangible message offered. The lessons help students to build a toolbox of analytical skills that they can carry with them and develop further throughout the rest of their lives to distinguish information from persuasion, from what people tell them they should believe to what the students, through critical thinking, decide is worthy of their belief.
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Bibliographic data
Copyright year
2020
ISBN-Print
978-1-4758-4223-4
ISBN-Online
978-1-4758-4225-8
Publisher
Rowman & Littlefield, Lanham
Language
English
Pages
154
Product type
Book Titles
Table of contents
ChapterPages
Contents No access
Preface No access
1 Can Elementary Students Learn Economics and Media Literacy? No access Pages 1 - 4
2 Marketing and Media No access Pages 5 - 18
3 Introduction to Basic Economics No access Pages 19 - 36
4 Behavioral Economics No access Pages 37 - 54
5 Coolness No access Pages 55 - 70
6 Seeking Media Lit’s Holy GRAIL No access Pages 71 - 90
7 An Age-Old Question No access Pages 91 - 100
8 Child’s Play or Child’s Pay? No access Pages 101 - 118
9 Media Literacy, Relativity, and Persuasion No access Pages 119 - 138
