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Journal

Marketing ZFP

Marketing ZFP - Journal of Research and Management
Editors:
Daniel Baier, University of Bayreuth, Germany Yasemin Boztug, University of Goettingen, Germany Heribert Gierl, University of Augsburg, Germany Andrea Gröppel-Klein, Saarland University, Germany Lutz Hildebrand, Humboldt-University of Berlin, Germany Joerg Koenigstorfer, Technical University of Munich, Germany Martin Klarmann, Karlsruhe Institute of Technology (KIT), Germany Hans Mühlbacher, University of Monaco, Principality of Monaco Henrik Sattler, University of Hamburg, Germany Bernhard Swoboda, University of Trier, Germany Dirk Temme, University of Wuppertal, Germany Udo Wagner, Modul University Vienna, Austria
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Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
Open Access Full access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
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Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
No access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
Open Access Full access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
No access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
No access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
Open Access Full access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
No access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Authors:
Cover of Volume: Marketing ZFP Volume 43 (2021), Edition 1-2
Article
No access

Volume 43 (2021), Edition 1-2
Verlag C.H.Beck, München 2021
Cover of Volume: Marketing ZFP Volume 42 (2020), Edition 4
Article
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Volume 42 (2020), Edition 4
Verlag C.H.Beck, München 2020
Cover of Volume: Marketing ZFP Volume 42 (2020), Edition 4
Article
No access

Volume 42 (2020), Edition 4
Virtual shopping walls are innovative digital stores that can be placed in highly frequented areas of public transport, such as bus or subway stations. These walls resemble shelves of a stationary supermarket and allow convenient shopping with the...
Verlag C.H.Beck, München 2020
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