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Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2024
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Volume 8 (2024), Edition 1
SMR - Journal of Service Management Research- Publisher:
- 2024
Summary
SMR is a platform for the academic dialog between service researchs from different economic disciplines. It offers critical depictions of the newest developments in the central areas of service research. Thereby SMR dedicates itself particularly to interdisciplinary research agendas. For more information for authors and subscribers, see rsw.beck.de/zeitschriften/smr.
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Bibliographic data
- ISSN-Print
- 2511-8676
- ISSN-Online
- 2942-3392
- Publisher
- Nomos, Baden-Baden
- Language
- English
- Product type
- Volume
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Advancements in artificial intelligence (AI), particularly generative AI (GenAI), have revolutionized the value generation in service as well as work processes and the work environment. However, the transformative potential of AI in the context of...
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2024
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A well-crafted customer value proposition (CVP) is crucial to communicating the value that customers can expect from a product or service experience. Accordingly, researchers have become increasingly interested in how to shape CVPs to sell goods or...
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2024
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Service industry employees report particularly high work intensity levels. While the consequences of work intensity were intensely studied, a respective understanding of its determinants is lacking. However, knowing these determinants is crucial for...
Nomos Verlagsgesellschaft mbH & Co. KG, Baden-Baden 2024
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