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Political Rhetoric, Social Media, and American Presidential Campaigns

Candidates’ Use of New Media
Authors:
Publisher:
 2020

Summary

Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump. This book addresses how presidential candidates adapted their rhetorical performances for newspapers, radios, television, and the Internet. Scholars of rhetoric and political communication will find this book particularly useful.

Keywords



Bibliographic data

Edition
1/2020
Copyright year
2020
ISBN-Print
978-1-4985-4083-4
ISBN-Online
978-1-4985-4084-1
Publisher
Lexington, Lanham
Language
English
Pages
216
Product type
Book Titles

Table of contents

ChapterPages
    1. Contents No access
    2. Acknowledgments No access
  1. Introduction No access Pages 1 - 6
  2. Chapter 1 Media Use in American Presidential Campaigns No access Pages 7 - 32
  3. Chapter 2 Brief History of Political Media No access Pages 33 - 56
  4. Chapter 3 Blogs and Barack Obama’s Rhetoric No access Pages 57 - 80
  5. Chapter 4 Twitter and Mitt Romney’s Rhetoric No access Pages 81 - 96
  6. Chapter 5 2016 Presidential Campaign Narrative No access Pages 97 - 126
  7. Chapter 6 Hillary Clinton, the Cyborg Candidate No access Pages 127 - 154
  8. Chapter 7 Donald Trump’s Rhetrickery No access Pages 155 - 182
  9. Chapter 8 Conclusion No access Pages 183 - 188
  10. Bibliography No access Pages 189 - 210
  11. Index No access Pages 211 - 214
  12. About the Author No access Pages 215 - 216

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