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Our Own Worst Enemy As Protector of Ourselves
Stereotypes, Schemas, and Typifications as Integral Elements in the Persuasive Process
Authors:
Publisher:
2010
Summary
Much communication today argues a point. An argument, by definition, involves an attack and a counterattack not only using logic, but also incorporating non-logical feelings, attitudes, beliefs, and values. Much of the non-logical element in our argument taps the reservoir of unconscious understandings, feelings, expectations, and values that we have coded and stored in our unconscious minds in the form of stereotypes, schemas, and typifications. Our internal packets of stored values and beliefs may constitute our own worst enemy as they militate against creative thought and forward-looking change. At the same time, they may provide solace for our inner being and provide a framework for developing persuasive campaigns to further our interests. The book takes us through the persuasive process, particularly as it is used in terrorist persuasive settings and as it has been used in some of the major propaganda battles of the twentieth and twenty-first centuries.
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Bibliographic data
Edition
1/2010
Copyright Year
2010
ISBN-Print
978-0-7618-4704-5
ISBN-Online
978-0-7618-4705-2
Publisher
Hamilton Books, Lanham
Language
English
Pages
164
Product Type
Monograph
Table of contents
ChapterPages
Contents No access
Figures No access
Introduction: The Function of Persuasion in Propaganda No access
Chapter 01. Media, Fear, and the Consolidation of State Power No access Pages 1 - 24
Chapter 02. The Enthymeme as a Persuasive Device in Terrorists’ Media Messages No access Pages 25 - 42
Chapter 03. Social Construction of Media-Generated Terrorist Images No access Pages 43 - 63
Chapter 04. Media Imagery: Generator of Oppositional Schemas That Fuel World Conflict No access Pages 64 - 92
Chapter 05. From the Seed to the Tree and Back Again: Definition of Linguistic Purpose No access Pages 93 - 120
Chapter 06. Propaganda: From Theory to Practice No access Pages 121 - 154
