Make a PACT for Success: Designing Effective Information Presentations

Ruth V. Small; Marilyn P. Arnone

doi:10.5771/9781461669500

Summary

At one time taking a public speaking course was sufficient to provide the skills necessary for effective presentations. Now, the Information Age makes the use of information technology mandatory, so that presentations are delivered not only through speech, but also using electronic communications, audio and video media, print materials. To succeed in today's world, individuals must understand the characteristics of information, as well as people's information needs, not just how to present information.

Small and Arnone have developed an extraordinarily successful model for professionals and academics—the PACT model (Purpose, Audience, Content, and Technique), which makes it easy to focus on the research, selection, organization, and delivery of information. Whether the assignment is public speaking, technical writing, or web designing, the PACT model can be used to integrate the common principles of information science and communication theory. This book introduces the reader to three crucial models for the successful design, development, delivery, and evaluation of information presentations.

An ideal tool for professionals, a valuable ally for communications instructors, and a necessary resource for college students.

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Bibliographic data

Copyright year: 2002
ISBN-Print: 978-0-8108-4347-9
ISBN-Online: 978-1-4616-6950-0
Publisher: Rowman & Littlefield, Lanham
Language: English
Pages: 243
Product type: Book Titles

1. Table of Contents No access
2. Preface No access
3. Acknowledgments No access
Chapter 1: Getting Started No access Pages 1 - 12
Chapter 2: P is for Purpose No access Pages 13 - 30
Chapter 3: A is for Audience No access Pages 31 - 50
Chapter 4: C is for Content: Organization No access Pages 51 - 66
Chapter 5: C is for Content: Selection No access Pages 67 - 96
Chapter 6: C is for Content: Research No access Pages 97 - 112
Chapter 7: T is for Technique: Written Presentations No access Pages 113 - 142
Chapter 8: T is for Technique: Oral Presentations No access Pages 143 - 168
Chapter 9: T is for Technique: Multimedia Presentations No access Pages 169 - 194
Chapter 10: Evaluating your Presentation No access Pages 195 - 216
Appendix A: Learning Check Answers No access Pages 217 - 224
Appendix B: WebMAC Instruments No access Pages 225 - 238
Bibliography No access Pages 239 - 242
About the Authors No access Pages 243 - 243