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Jahrgang 56 (2011), Heft 1
Unrecognized Prophets? Examining the Discrepancy between the Status and Influence of the «founding generation» in the West German Advertising Industry, 1945 to 1966/67 The paper examines the standing as well as the socioeconomic influence...
Verlag C.H.BECK Literatur - Sachbuch - Wissenschaft, München 2011
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