User Value Perception of Native Apps versus Mini Programs: A Means-End Theory Approach

Inhaltsverzeichnis

Bibliographische Infos

Cover der Ausgabe: SMR - Journal of Service Management Research Jahrgang 6 (2022), Heft 3
Vollzugriff

SMR - Journal of Service Management Research

Jahrgang 6 (2022), Heft 3

Autor:innen:
Verlag
Nomos, Baden-Baden
Copyrightjahr
2022
ISSN-Online
2942-3392
ISSN-Print
2511-8676

Kapitelinformationen

Vollzugriff

Jahrgang 6 (2022), Heft 3

User Value Perception of Native Apps versus Mini Programs: A Means-End Theory Approach

Autor:innen:
ISSN-Print
2511-8676
ISSN-Online
2942-3392
Kapitelvorschau:

Literaturverzeichnis

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  46. Keywords: Mobile apps, mini programs, WeChat, mobile platform ecosystems, means-end theory Google Scholar öffnen doi.org/10.5771/2511-8676-2022-3-167

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